Media Relations Senior Manager

Responsibilities

• Support colleagues across the department and the leadership of assigned clinical specialties as a trusted communications and marketing advisor that understands their visions and objectives, strategically helps them shape their agenda, and proactively deploys aligned marketing and communications tactics.
• Play a vital role in triaging and executing requests for department support, partnering with teams across CMGCA.
• Manage cross-functional teams including external agency for high visibility announcements.
• Manage press conferences and media roundtables, incorporating input from various clinical leadership and key partners.
• May support the director across several areas as needed.
• Support development and implementation of effective and compelling communications and media relations strategies around clinical priorities, including events and press conferences.
• Develop media materials, including stories, media advisories, fact sheets, op-eds, external key messages and positioning statements for service lines for distribution to news media and to post to NYULHs news site.
• Maintain and foster strong relationships with members of the news media, particularly in the fields of medical science.
• Ensure timely and accurate responses to media inquiries, serving as a suitable spokesperson and subject matter advisor if called upon.
• Facilitate media training, developing talking points and briefings as needed for physicians and leadership.

Requirements

• 5+ years of public and media relations experience, including proactively pitching media and issues management
• Bachelor's degree in communications, public relations, or related field
• Strong working knowledge of clinical programs
• Exceptional ability to work effectively with top leadership, triage large workloads, and elevate matters as needed.
• Excellent writer, editor, and verbal communicator; strong medical writing experience
• Experience executing high profile public and media relations programs, both proactive and reactive
• Experience with building and managing press and media relationships
• Familiarity project management and managing PR agencies
• Some event and outreach planning
• Excellent understanding of media relations and the media landscape in the US

Preferred

• New York-specific media relations experience
• Experience managing staff
• Bilingualism is an asset (Spanish/English)