Media Relations Director

Addison, TX (On-site)

$122K/yr – $179K/yrDirector/Executive8+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive external communications strategy for National Life Group as a senior PR leader, guiding PR, thought leadership, and data-driven campaigns.

  • Own strategy and execution of PR, media outreach, and executive thought leadership.
  • Must-have: 10+ years of external communications, proven results, and a robust network.
  • Standout: Crisis communications and data-informed measurement capabilities.

Job Description

Responsibilities

  • Lead the strategy and execution of our public relations, media outreach, and executive thought leadership.
  • Identify and secure high-impact opportunities across media, events, podcasts, and digital platforms for senior leaders working in collaboration with agency partners.
  • Content Curation: craft engaging, accurate content across relevant media (press releases, blogs, online publications, digital, social media, etc.).
  • Thought Leadership: develop and execute personalized communications plans for senior leaders and campaigns aligned with National Life’s business priorities and values.
  • Data Mining Expertise: access and mine data regularly to inform recommendations and measure impact/results of communications and PR plans.
  • Crisis Communications: provide communications expertise and insights to the company’s emergency response team.
  • A Servant Leadership Approach: work independently to drive proven results while pitching in to provide support to teammates when needed.

Requirements

  • 10+ years of experience managing external communications including public relations, media relations, and content creation using sound judgement and strategy
  • Proven results achieved through experience, intuition, and a robust network
  • Excellent communicator with empathy and listening skills
  • Approachable, authentic leader who can read a room
  • Data analysis to make informed decisions and recalibrate if necessary
  • Self-motivated, results-oriented and able to work independently in a fast-paced business environment
  • Proactive approach, able to anticipate issues and recommend solutions
  • Take direction and offer constructive feedback
  • Ruthlessly prioritize work and projects to meet deadlines/expectations
  • National Life does not offer visa sponsorship for this position

Preferred

  • 10+ years of experience managing external communications including public relations, media relations, and content creation using sound judgement and strategy
  • Proven results achieved through experience, intuition, and a robust network
  • Excellent communicator with empathy and listening skills
  • Approachable, authentic leader who can read a room
  • Data analysis to make informed decisions and recalibrate if necessary
  • Self-motivated, results-oriented and able to work independently in a fast-paced business environment
  • Proactive approach, able to anticipate issues and recommend solutions
  • Take direction and offer constructive feedback
  • Ruthlessly prioritize work and projects to meet deadlines/expectations

Benefits

  • Your benefits start day one and are flexible and customizable to your and your family’s specific needs. Check out the BENEFITS of a Career at National Life !
  • the total compensation package for this position may also include a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave)
  • dependent on the position offered. The successful candidate may also be eligible to participate in National Life’s discretionary annual incentive programs, subject to the rules governing such programs.
  • If hired, the employee will be in an "at-will position" and National Life reserves the right to modify base salary (as well as any other discretionary payment or compensation or benefit program) at any time, including for reasons related to individual performance, company or individual department/team performance, and market factors.