Media and Public Relations Strategist – Senior

Dallas, TX (Unknown)

Salary Not AvailableSenior Level5+ years exp

Posted 1 day ago

Job Summary

Own and pitch media stories that align with the brand, build and maintain media relationships, craft press materials, and respond to inquiries, while tracking coverage and ensuring consistent messaging across teams.

  • Lead media outreach and storytelling efforts
  • Manage on-demand inquiries and issue resolution
  • Monitor and report on media coverage

Job Description

Responsibilities

  • Develop and pitch media stories that align with our brand’s mission and vision.
  • Cultivate and maintain strong relationships with key media contacts.
  • Write clear, concise, and engaging press materials, including press releases and media statements.
  • Respond to media inquiries and manage on-demand requests.
  • Problem-solve quickly and effectively when issues arise.
  • Monitor media coverage and create reports to track and measure success.
  • Collaborate with internal teams to ensure consistency in messaging and strategy.

Requirements

  • A strong communicator with excellent writing skills and attention to detail.
  • Someone who is comfortable working in a fast-paced, on-demand environment.
  • A creative thinker who can come up with innovative ways to tell our story.
  • A problem solver with the ability to stay calm and efficient under pressure.
  • A team player who is willing to work hard and bring their best to every project.
  • A background in communications, public relations, or a related field.
  • Bachelor's or 4 years of work experience above the minimum qualification
  • 5 Years of Relevant Experience

Benefits

  • Immediate eligibility for health and welfare benefits
  • 401(k) savings plan with dollar-for-dollar match up to 5%
  • Tuition Reimbursement
  • PTO accrual beginning Day 1
Baylor Scott & White Health logo

Baylor Scott & White Health

With us by your side, there's no stopping you. It's why we're creating a new kind of healthcare at Baylor Scott & White. And we're just getting started.As the largest not-for-profit health system in the state of Texas, Baylor Scott & White promotes the health and well-being of every individual, family and community it serves. It is committed to making quality care more accessible, convenient and affordable through its integrated delivery network, which includes the Baylor Scott & White Health Plan, Baylor Scott & White Research Institute, the Baylor Scott & White Quality Alliance and its leading digital health platform — MyBSWHealth. Through 52 hospitals and more than 1,300 access points, including flagship academic medical centers in Dallas, Fort Worth and Temple, the system offers the full continuum of care, from primary to award-winning specialty care. Founded as a Christian ministry of healing more than a century ago, Baylor Scott & White today serves more than three million Texans. For more information visit: BSWHealth.com.

Founded in 1903
Dallas, Texas, USA
31K employees

Marketing Team

Median Career Experience
15 years
Median Tenure
7 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$500K
Last Raise
$500K
Grant, 4 months ago

Funding History

  • Nov 2025
    Grant • $500K
  • Jun 2023
    Grant
  • Jul 2022
    Grant

Traffic Signals

Monthly Visitors
3M
Monthly Google Ads Budget
$812K
Traffic Source Mix
Search
24.8%
Direct
39.1%
Referral
5.5%
Social
0.7%
Paid
0.5%

Headcount Trend

Current headcount: ~30.8K

Recent News

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Media and Public Relations Strategist – Senior

Baylor Scott & White Health · Dallas, TX · Unknown