Responsibilities

• Develop a strong understanding of Bloomberg Media’s audience, platforms, advertising products, and targeting capabilities, and stay up to date with new offerings and product developments.
• Collaborate with cross-functional teams to create strategic and creative single or multi-platform media plans that are aligned with client objectives.
• Use proprietary and industry data and research tools to inform planning decisions.
• Process insertion orders (IOs) accurately and coordinate campaign set-up, ensuring a smooth handover to post-sale teams.
• Partner closely with Sales, Ad Operations and Client Services during the post-sale phase to ensure media plans are executed as intended, deliver against KPIs, and contribute to overall client success and retention.
• Monitor and analyze campaign results to uncover actionable and unexpected insights that inform ongoing optimizations and help Sales partners deliver timely, meaningful updates to clients.
• Produce compelling mid and end-of-campaign reports that showcase results, highlight key learnings and support client renewals.
• Support the monthly billing process by partnering with Sales, Ad Operations and Finance to resolve billing-related queries, including third-party IO reconciliation.
• Provide excellent customer service to both internal and external stakeholders.
• Use strong communication and time management skills to juggle multiple priorities effectively.

Requirements

• A minimum of 3 years of digital media planning experience at a publisher or agency; cross-platform planning experience is preferred.
• A strong understanding of media planning principles, campaign performance metrics, and media buying processes.
• Familiarity with social media platforms, their ad formats and the key levers that influence performance.
• Strong analytical skills, with the ability to interpret data and present meaningful insights in clear, visually compelling formats using PowerPoint or Google Slides.
• Proficiency in Microsoft Excel and Google Sheets, including knowledge of pivot tables, lookup functions (e.g. XLOOKUP) and charts.
• Familiarity with campaign management tools such as Google Ad Manager, Operative, DoubleVerify and Salesforce.
• Technical aptitude to quickly learn and embrace new tools, systems and processes.
• A self-motivated, enthusiastic and detail-oriented mindset.
• Experience working in a fast-paced environment with frequent changes in priorities.
• Strong multi-tasking, time management and organizational skills.

Benefits

• We offer one of the most comprehensive and generous benefits plans available and offer a range of total rewards that may include merit increases, incentive compensation (exempt roles only), paid holidays, paid time off, medical, dental, vision, short and long term disability benefits, 401(k) +match, life insurance, and various wellness programs, among others. The Company does not provide benefits directly to contingent workers/contractors and interns.