Media Planner at SSCG Media Group | New York City, NY | $40K/yr – $75K/yr

Media Planner

New York City, NY (On-site)

$40K/yr – $75K/yrMid Level2+ years expFull time

Posted 2 months ago

Job Summary

Own media planning discipline by turning brand goals into data informed plans, while coordinating cross functional teams and flagging risks early.

Strategy & Plan Development: translate objectives into tactical recommendations
Plan Management & Optimization: manage budgets and monitor plan performance with analytics partners
Client & Cross-Functional Collaboration: lead client meetings and align internal teams

Job Description

Responsibilities

Strategy & Plan Development: Contribute to the development of full-funnel media strategies across channels
Strategy & Plan Development: Translate brand objectives into tactical media recommendations
Strategy & Plan Development: Analyze competitive insights and research to inform planning decisions
Strategy & Plan Development: Partner with Senior members of the team to build integrated, data-informed plans
Plan Management & Optimization: Own media flowcharts and budget allocations with accuracy and accountability
Plan Management & Optimization: Monitor plan performance in collaborations with Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
Plan Management & Optimization: Identify optimization opportunities and recommend adjustments
Plan Management & Optimization: Maintain planning tools and documentation with precision
Client & Cross-Functional Collaboration: Lead portions of client meetings and internal cross-discipline status calls
Client & Cross-Functional Collaboration: Present plan updates and explain strategic recommendations clearly
Client & Cross-Functional Collaboration: Serve as key liaison between Planning, Project Management, Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
Strategic Presence & Ownership: Think ahead and anticipate business needs
Strategic Presence & Ownership: Bring thoughtful perspectives to planning discussions
Strategic Presence & Ownership: Confidently communicate brand knowledge and media rationale
Strategic Presence & Ownership: Proactively flag risks, opportunities and gaps

Requirements

Bachelor’s degree (Advertising/Marketing, Communications, or Business preferred)
1-2 years of media planning experience (Pharma vertical is a plus!)
Strong presentation and communication skills
Ability to analyze data and translate into action
Comfort managing budgets and planning documents
Proficiency in Excel and Powerpoint
Ability to manage multiple projects in a fast-paced environment
Confidence to speak up and contribute to ideas

Preferred

Pharma vertical experience is a plus

SSCG Media Group

SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% healthcare-focused strategic media planning and buying groups in the world and is a proud member of the Omnicom Health Group Family.Globally, we have 6 agency locations. Five of them located within the United States: New York City (2); Princeton, NJ; Parsippany, NJ; and Irvine, CA and one located London, UK. Be a part of a forward thinking, creative and entrepreneurial team. Join an organization that has experienced tremendous growth and doesn’t plan to stop anytime soon! See how Substance, Style, Conviction and Grace (SSCG) are held as core values and recognized in you. We offer rich opportunities for our talent to learn, grow, be challenged, and find their passion in their work. If you have Substance, Style, Conviction and Grace (along with all the skills below), we want to hear from you!

Founded in 2008

New York, New York, USA

107 employees (47 in marketing)

www.SSCGMedia.com