Media Planner

New York City, NY (On-site)

$50K/yr – $74K/yrMid Level2+ years expFull time

Posted 9 hrs ago

Job Summary

Own end-to-end multi‑channel media planning while shaping how campaigns are run, driving new workflows, and collaborating with teams to meet client goals.

Coordinate cross-channel media plans and optimize performance
Develop and implement efficient workflows and processes
Partner with teams and negotiate with partners to achieve objectives

Job Description

Responsibilities

Ability to present ideas and gain consensus and support
A high level of energy and initiative to explore, conceptualize and implement new processes and work flows
Ability work independently while contributing to team goals

Requirements

2-3 years of media planning experience across all channels
Working knowledge of 3rd party software: specifically, DoubleClick, MRI and the Nielsen suite
Understanding of CPM, CPC, CPA, and CPL buying models
Proficiency in Microsoft Excel and PowerPoint
Knowledge of the terminology and mechanics of the advertising industry
Strong negotiation skills
Strong organizational skills and the ability to multi-task in a fast-paced environment
Superior communication skills

Preferred

Experience working with pharmaceutical clients a plus.

Benefits

medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Heartbeat

4.2 Glassdoor

Heartbeat is a full-service marketing agency for healthcare Challenger Brands. Challengers are playing a high-stakes game — they must battle behemoth competitors, upend ingrained audience habits, or transform a “me-too” product into “yes-please.” It is our lifeblood to change the fate for these brands. By questioning common wisdom and challenging category convention, we find novel ways to engage audiences, change behaviors, and shift marketing landscapes. That’s the mission, here are the creds: over 250 employees between NYC & LA; longtime agency leaders; a pile of awards from the likes of Clio Health, MM+M, and Med Ad News; the most diverse agency community in healthcare; and a culture that has been celebrated as a Best Place to Work by Ad Age and MM+M for eight years. Damn straight. For more information about Heartbeat, drop us a line at marketing@weareheartbeat.com.

Founded in 1998

New York, New York, USA

316 employees (134 in marketing)

www.weareheartbeat.com

91% recommend to a friend

98% CEO approval