Media Planner

New York, USA (Hybrid)

$55K/yr – $65K/yrMid Level2+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead sponsorship planning and cross‑team media execution for GMG brands, aligning advertiser goals with product offerings and campaigns.

  • Own end-to-end sponsorship planning and media plans using internal OMS and templates.
  • Must-have: 1–2 years in media planning with strong Excel skills.
  • Exposure to branded content across lifestyle brands and first‑of‑kind production timelines.

Job Description

Lead sponsorship planning and cross‑team media execution for GMG brands, aligning advertiser goals with product offerings and campaigns.

  • Join brainstorms with Brand Partnerships to address brand objectives and pricing/packaging based on KPIs
  • Act as an expert in Gallery Media Group offerings and sponsorship opportunities and align with advertiser goals
  • Build media plans across brands and platforms within internal OMS and templates
  • Collaborate with Buying & Insights and AdOperations to optimize yield and inventory management
  • Maintain ad specs for all digital products
  • Monitor campaign launches and provide screenshots to clients
  • Plan and track hard costs for ad campaigns within tight parameters
  • Develop production timelines and manage execution for custom programs
  • Create and maintain campaign execution docs (Kick off decks, reporting templates, budget trackers)
  • Assist with ad-hoc client requests under tight deadlines

Requirements

  • BA/BS degree or equivalent
  • 1-2 years in media planning or digital media within an agency or digital publisher
  • Demonstrated interest in digital media and branded content across social platforms
  • Ability to manage high-volume, high-touch requests with tight deadlines
  • Advanced Excel skills including pivot tables, VLOOKUPs, and macros
  • Effective and creative problem solving and decision making
  • Thrives in a dynamic, collaborative, high-energy environment

Benefits

  • Employer-sponsored 401k with match
  • Medical, Dental, and vision coverage
  • Unlimited PTO
  • Caregiver (Parental) Leave
  • Health and Wellness benefits
Gallery Media Group logo

Gallery Media Group

Gallery Media Group is a modern day media company. The company's overall mission is to 'Make Positivity Louder'. GMG focuses efforts on where consumer attention currently lies and continues to shift. Gallery Media Group is the parent company to PureWow, a social portfolio of 50+ brands including @cocktails, @moms, and @recipes, and an experiential arm, Gallery House, that pops up during cultural moments for brands and creators to collaborate for content. The Company also has a robust influencer marketing business with a vast creator network. The company was founded in 2010 by CEO, Ryan Harwood, and is now part of VaynerX, the Gary Vaynerchuk-owned holding company.

Founded in 2009
New York, New York, USA
161 employees (82 in marketing)

Traffic Signals

Monthly Visitors
5.6K
Traffic Source Mix
Search
29.2%
Direct
47.1%
Referral
6.5%
Social
15.4%
Paid
1.5%

Headcount Trend

Current headcount: ~161

Marketing Team

Marketing Team Size
62 (39% of company)
Marketing Roles Posted (Last 30 Days)
3