Media Planner

Florida, NY (Remote)

$50K/yr – $55K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end interactive media programs across display, social, programmatic, and publisher deals to drive measurable performance and learning.

  • Media Strategy and Execution: lead campaigns across CPM, CPC, CPL, and retargeting while coordinating with creatives and vendors.
  • Activation and Optimization: manage campaign activation, vendor relationships, IOs/RFPs, reporting, and ongoing performance tuning.
  • Industry Insights and Process Improvement: monitor trends, implement scalable processes, and leverage AI tools to boost efficiency and impact.

Job Description

Own end-to-end interactive media programs across display, social, programmatic, and publisher deals to drive measurable performance and learning.

  • Media Strategy and Execution: lead campaigns across CPM, CPC, CPL, and retargeting while coordinating with creatives and vendors.
  • Activation and Optimization: manage campaign activation, vendor relationships, IOs/RFPs, reporting, and ongoing performance tuning.
  • Industry Insights and Process Improvement: monitor trends, implement scalable processes, and leverage AI tools to boost efficiency and impact.
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Bullseye Strategy

Bullseye Strategy is a digital marketing agency that helps companies harness the power of digital and emerging media to acquire new customers and grow their relationships with existing customers. We work with a wide array of clients from different industries including entertainment, technology, healthcare, consumer products, and e-commerce on business to consumer as well as business to business marketing initiatives.We are different. Because the founders have both worked at major media companies as well as in start-ups, we know what it takes to get things done in any company, large or small. Our clients range from pre-revenue, to mid-market, to publicly traded companies.We customize strategic, integrated digital marketing initiatives that may include Media Planning & Buying, Social Media Marketing, Partnership Marketing, Email Marketing, Mobile Marketing, Search Engine Optimization, Search Engine Marketing, Content Marketing and more. We take a holistic approach to marketing and believe every client has unique needs - there is no one-size fits all approach from our team. We believe in alignment with our clients and know that data tells the story. Exceptional results are the constant - the path to get there is specifically tailored to meet each of our business partner's unique goals.

Founded in 2009
Fort Lauderdale, Florida, USA
32 employees (17 in marketing)