Media Manager, Paid Social

New York City, NY (Hybrid)

$45K/yr – $100K/yrMid Level1+ years expFull time

Posted 2 weeks ago

Job Summary

Own and optimize paid social efforts across major platforms by supporting strategy, planning, and buying while translating data into clear reports for clients and internal stakeholders, and continuously innovating with the latest social trends.

  • Drive paid social strategy and tactical execution across Meta, X, Pinterest, LinkedIn, and TikTok
  • Generate actionable insights and performance reports for clients and internal teams
  • Stay ahead of trends to educate and innovate within the social media landscape

Job Description

Responsibilities

  • Support paid social strategy development by compiling client research, competitive data, and social platform information.
  • Manage tactical planning and buying for paid media across all major social platforms, including Meta, X (formerly Twitter), Pinterest, LinkedIn, and TikTok.
  • Analyze campaign data, pull regular reports, and provide actionable recommendations for performance optimization.
  • Translate complex data into clear, insightful reports for both client and internal stakeholders.
  • Stay current with new ideas, trends, and technologies within the social media landscape to innovate and educate.

Requirements

  • 1–3 years of experience in paid social media management; agency experience is preferred.
  • Required hands-on experience with the native ads managers for Meta, Tiktok, Pinterest, Reddit, and Linkedin
  • Excellent organizational, time management, and communication skills.
  • Relevant platform certifications are a plus.
VML logo

VML

3.5 Glassdoor

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com.

Founded in 2024
New York, New York, US
33K employees (8,368 in marketing)
67% recommend to a friend
79% CEO approval

Salaries

Posted range

$45K/yr – $100K/yr

Taken straight from the job posting.

The middle of this range ($73K) is 16% below the median base salary for Paid Social Media Manager roles in the United States ($87K).

Paid Social Media Manager median pay in the United States

$87K/yr

Most pay falls between $80K and $94K. Based on 24 salaries.

See all VML salaries

Traffic Signals

Monthly Visitors
279.9K
Traffic Source Mix
Search
42.8%
Direct
42.1%
Referral
8.4%
Social
5.5%
Paid
0.9%

Headcount Trend

Current headcount: ~34.6K

News about VML

VML logo

Media Manager, Paid Social

VML · New York City, NY · Hybrid