Media Buyer at Central States Marketing | Peoria, AZ

Central States Marketing

Media Buyer

Peoria, AZ (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Own traditional media planning and execution across print, OOH, radio, and broadcast, aligning cross‑functional teams to deliver cost-efficient campaigns and timely placements.

Coordinate and execute cross-channel buys with independent, end-to-end ownership of plans, budgets, flighting, and channel mix.
Collaborate with creative, account, and digital teams to ensure messaging and assets are aligned with campaign strategy and performance goals.
Oversee IO creation, trafficking, and post-campaign reconciliation to close the loop on delivery and spend accuracy.

Job Description

Responsibilities

Coordination, development, and execution of traditional media buys across print, out-of-home (OOH), radio, and broadcast channels with moderate independence
Build and manage full media plans, including budget allocation, flighting strategies, market selection, and channel mix
Lead negotiations with vendors, stations, and publishers to secure competitive rates, added value, and premium placements
Maintain strong vendor relationships and proactively identify new media opportunities or cost efficiencies
Own insertion orders (IOs) from creation through approval, ensuring accuracy and alignment with campaign strategy
Support the development and tracking of media schedules, insertion orders (IOs), and placement confirmations
Oversee campaign timelines and ensure all placements launch on schedule, troubleshooting issues as they arise
Collaborate with internal teams (creative, account, digital) to align messaging, assets, and campaign execution
Monitor campaign pacing and performance, making real-time optimizations to improve delivery and efficiency
Lead post-campaign reconciliation, including invoice validation and discrepancy resolution

Requirements

Bachelor’s degree in Marketing, Business, Communications, or a related field.
1-2 years of experience in a marketing role or relevant internship experience.
Strong written and verbal communication skills.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
Familiarity with Asana and Monday.com
Familiarity with social media platforms and content management systems.
Excellent organizational skills and attention to detail.
Ability to multitask and prioritize in a fast-paced environment.
Creative and innovative thinker.
Strong analytical and problem-solving skills.

Preferred

Basic knowledge of graphic design tools (e.g., Adobe Creative Suite) is a plus.
Knowledge of Google Looker Studio is a plus.

Benefits

competitive salary
401(k) plan
PTO
holiday pay
comprehensive benefits program

Central States Marketing

Who We Are Central States Marketing is a full-service marketing firm, providing the insight and tools needed to FIND, GET and KEEP customers. We strive to become the driving force our clients need to solidify their customer relationships. We do this by implementing holistic and highly strategic marketing communications plans... and all created for maximum impact. How We WorkThese are the values which inform our decisions and guide how we work with our clients, our vendors, our community, and with each other. Respect – We treat our clients and each other with dignity and fairness because we know that respect is the foundation for trust.Innovation – We keep an open mind and get excited to bring forward new ideas and creativity to our clients and our industry.Teamwork – We know that team collaboration is critical in serving our clients and growing our commitment to each other to succeed.

Founded in 2003

Peoria, Illinois, USA

32 employees (16 in marketing)

centralstatesmarketing.com