MarTech Lead, DCoE and MarTech, AWS Marketing

Seattle, WA (On-site)

$83K/yr – $152K/yrSenior Level6+ years expFull time

Posted 7 days ago

Job Summary

Own end-to-end delivery and optimization of Adobe Experience Platform workloads, translating strategy into native journey architectures, triaging issues, and delivering data-driven improvements across AEP, AJO, and CJA.

Job Description

Responsibilities

Hands-on experience, validation, and optimization of Adobe Experience Platform (AEP), including Real-Time CDP, Adobe Journey Optimizer (AJO or AJO B2B), and Customer Journey Analytics (CJA)
Translate campaign strategies into platform-native journey architectures, defining entry criteria, branching logic, channel sequencing, and exit conditions
Lead platform issue triage and resolution, working directly with Adobe technical teams on P0/P1 defects, patches, and production readiness gates
Configure and maintain data ingestion pipelines, schema design (XDM), datasets, merge policies, destination syncs, and CJA reporting dashboards
Configure, test, and launch automated campaigns, reporting, and list segmentation within MarTech Platform
Troubleshoot technical challenges across platforms, design and implement solutions to overcome integration and performance issues
Understand complex business problems, relate them to platform capabilities, and design scalable solutions that drive operational efficiency and business outcomes
Build and implement Agentic AI solutions leveraging Adobe's AI Agent ecosystem and MCP server architecture to optimize marketing operations, automate workflows, and reduce manual intervention across the platform
Develop and present data-driven recommendations to leadership, synthesizing platform performance, adoption metrics, and opportunity analysis into clear narratives

Requirements

Experience in driving end to end delivery, and communicating results to senior leadership
6+ years of experience in Marketing Automation, MarTech, or Customer Data Platform roles
5+ years of hands-on experience with Adobe Experience Platform (AEP), including Real-Time CDP, AJO/AJO B2B, and CJA
5+ years of experience with marketing automation platforms (Marketo preferred), including campaign configuration, lead scoring, nurture programs, and API integrations
Deep expertise in identity resolution architecture, XDM schema design, data ingestion (batch and streaming), merge policies, and audience segmentation

Preferred

Experience performing complex business case analysis to justify technical decisions and presenting the justification to management in a high-level review
Experience in Agile or Scrum software development methodologies
Experience implementing change management successfully transitioning programs into large-scale operations
Familiarity with Salesforce (SFDC) and paid media platform integrations
Experience with data visualization tools (Tableau, CJA, or equivalent)
Data fluency, including ability to define KPIs, build measurement frameworks, perform root cause analysis, and present insights to executive audiences
Certification in Adobe Experience Platform (AEP Developer or Architect) or Marketo Certified Expert
Experience defining and implementing data governance frameworks and identity strategies across complex, multi-system environments

Benefits

health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
401(k) matching
paid time off
parental leave

Amazon Web Services (AWS)

3.6 Glassdoor

Launched in 2006, Amazon Web Services (AWS) began exposing key infrastructure services to businesses in the form of web services -- now widely known as cloud computing. The ultimate benefit of cloud computing, and AWS, is the ability to leverage a new business model and turn capital infrastructure expenses into variable costs. Businesses no longer need to plan and procure servers and other IT resources weeks or months in advance. Using AWS, businesses can take advantage of Amazon's expertise and economies of scale to access resources when their business needs them, delivering results faster and at a lower cost.Today, Amazon Web Services provides a highly reliable, scalable, low-cost infrastructure platform in the cloud that powers hundreds of thousands of businesses in 190 countries around the world. With data center locations in the U.S., Europe, Singapore, and Japan, customers across all industries are taking advantage of our low cost, elastic, open and flexible, secure platform.

Founded in 2006

Duvall, Washington, USA

151K employees (5,507 in marketing)

aws.amazon.com

65% recommend to a friend

63% CEO approval