Marketing Technology Specialist (CRM & Email)
Chicago, IL (Hybrid)
Posted 9 days ago
Job Description
Katten is a full-service law firm with approximately 650 attorneys in locations across the United States and in London and Shanghai. Clients seeking sophisticated, high-value legal services turn to Katten for counsel locally, nationally and internationally. The firm’s core areas of practice include corporate, financial markets and funds, restructuring, intellectual property, litigation, real estate, structured finance and securitization, transactional tax planning, private credit and private wealth. Katten represents public and private companies in numerous industries, as well as a number of government and nonprofit organizations and individuals.
Marketing Technology Specialist (CRM & Email)
Under the general direction of supervising attorney(s), the Paralegal Manager and according to established firm policies and procedures, the Corporate Department is seeking an experienced Paralegal to join its Healthcare practice group. Katten has a very active Healthcare practice that Under the general direction of the Marketing Technology and Operations Manager, the Marketing Technology Specialist (CRM & Email) supports Katten’s Salesforce CRM platform and email marketing function. The Specialist builds and deploys email campaigns in Vuture and contributes to email marketing strategy, including audience segmentation, cadence, and performance measurement. The role works closely with the Firm's Digital Marketing Analyst as well as other Marketing team members.
The Specialist supports attorney and staff users and works on Salesforce configuration, process automation, reporting, documentation, and general system troubleshooting. The Specialist actively participates in discovery sessions, helping to translate business needs into scalable platform solutions. The Specialist also ensures that CRM data standards are followed to keep the Firm's database accurate and trustworthy. The role requires clear communication with both technical and non-technical audiences and strict confidentiality in all client and firm matters.
The Marketing Technology Specialist can be located in the Chicago, Washington D.C. or New York office. Katten offers a hybrid work model, allowing the flexibility to work both on-site and remotely on a regular basis (KattenFlex).
Essential Duties and Responsibilities include, but may not be limited to, the following. Other duties may be requested and/or assigned. Essential functions are primary job duties that an individual must be able to perform successfully with or without a reasonable accommodation. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Build and deploy email campaigns in Vuture and contribute to email marketing strategy, including audience segmentation, send cadence, and performance measurement.
- Configure and maintain the Salesforce platform, including core object and field setup, validation rules, page layouts, user permissions, and supported third-party integrations.
- Create and maintain screen flows and process automations that streamline data entry, approvals, and repetitive user tasks.
- Work closely with the Marketing team to design and maintain reports and dashboards that give attorneys, business professionals, and Firm leadership visibility into pipeline, activity, and client relationships.
- Ensure data integrity through regular audits and consistent data hygiene standards across the Firm.
- Partner with stakeholders across the Firm to gather requirements and translate them into scalable Salesforce solutions that users will adopt.
- Champion CRM best practices firmwide, reinforcing consistent data entry habits and effective use of platform functionality.
- Support attorney and staff users with Salesforce onboarding and manage upkeep of written and video training materials.
- Stay current on Salesforce releases and evaluate new features and AppExchange tools relevant to a professional services environment.
Knowledge, Skills and Abilities
- Bachelor’s degree and three or more years of experience as a Salesforce Administrator or Salesforce Consultant. Experience in a law firm, consulting, or professional services environment preferred. Salesforce Administrator certificate required.
- Hands-on experience with a marketing automation or email marketing platform such as Vuture, Marketing Cloud, Pardot, or HubSpot, including building and deploying campaigns, managing audience segmentation, building forms and landing pages, and interpreting engagement metrics to improve performance.
- Direct experience building process automation with Salesforce Flow, including proactively identifying opportunities to reduce manual effort in cross-functional workflows.
- Experience leveraging AI tools and technology to improve the efficiency and effectiveness of operations and processes.
- Proficiency building reports and dashboards that make platform data usable for business stakeholders and leadership.
- Demonstrated experience leading or executing data quality initiatives, with the ability to speak to a specific project where data integrity was improved, deduplication or standardization logic was built, or governance standards were established, including the measurable impact.
- Experience training and supporting non-technical users, including creating written and video training materials.
- Strong analytical, critical thinking, and troubleshooting skills, with the ability to assess ambiguous problems, recommend practical solutions, and communicate them clearly to both technical and non-technical stakeholders.
- Excellent interpersonal, verbal, and written communication skills. Ability to communicate with courtesy and diplomacy, efficiently follow written and verbal instructions, provide information in a variety of formats, and maintain effective relationships with a diverse group of attorneys, clients, staff, and outside contacts.
- Exhibit high degree of initiative in managing multiple priorities simultaneously in a fast-paced, deadline-driven, detail-oriented work environment utilizing excellent judgment, administrative abilities, and decision-making skills. Proactive with excellent troubleshooting, problem resolution, and follow-through skills with the ability to work autonomously.
- Dependable team player who works collaboratively and cooperatively with others in a team-oriented environment. Ability to act independently and make decisions within scope of the position’s responsibilities.
In our Chicago office, the annualized salary range for this position is $70,000 to $80,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law.
We offer an outstanding benefit package which includes: medical/dental/vision, 401k with employer contribution, parental leave, transportation fringe benefit program, back-up care option, generous paid time off policy and long-term and short-term disability policies.
Katten Muchin Rosenman LLP in an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Katten is a full-service law firm with nearly 650 attorneys in locations across the United States and in London and Shanghai. We strive to be a firm of first choice for clients seeking sophisticated, high-value legal services nationally and globally. While Katten offers an extensive range of legal services across numerous industries, our core areas of practice include corporate, financial services, litigation, real estate, private credit, intellectual property and trusts and estates. Among our clients are a wide range of public and private companies, including a third of the Fortune 100, as well as a number of government and nonprofit organizations and individuals.The firm has a uniquely flexible and entrepreneurial culture that fosters partnerships with our clients. Knowing the law is not enough. We understand our clients’ business objectives and address their legal needs in a manner that is consistent with the “big picture.” We have earned a reputation for being trusted business advisors, and we demonstrate our value every day in the successful results we achieve.Katten further understands the advantage of diversity within the firm, and is consistently honored for its diversity program. We value the talents and perspectives of our diverse teams of attorneys, which enhance our ability to successfully serve our clients.Katten and its attorneys serve the community with the same unwavering dedication, commitment to hard work and legal excellence that they bring to all matters handled by the firm. Through our pro bono program, attorneys and other legal professionals give their time, resources and talent to serve individuals and organizations in need, to engage in important national litigation, and to partner with local legal service providers to ensure access to the justice system.Attorney Advertising. Prior results do not guarantee a similar outcome.Katten refers to Katten Muchin Rosenman LLP and the affiliated partnership
Salaries
Posted range
$70K/yr – $80K/yr
Taken straight from the job posting.
