Marketing Technologies Engineer (Analytics) — Growth & Martech Engineering

Lehi, UT (Unknown)

$114K/yr – $215K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the data instrumentation and privacy guardrails for a large Adobe Martech stack and translate marketing needs into scalable tracking and data layers.

  • Design and implement scalable tagging with Adobe Tags and AEP Web SDK.
  • Define data layers aligned to XDM and configure AEP ingestion with QA validation.
  • Uphold governance and privacy standards while documenting and training teams.

Job Description

Responsibilities

  • Use AI-assisted development tools to ship faster and improve code quality.
  • Partner with marketing, product, and analytics to define tracking requirements and turn them into technical specs; design scalable tagging with Adobe Tags and AEP Web SDK; and build data layers that capture data accurately.
  • Align implementations with XDM schemas and business logic, configure AEP (schemas, datasets, identity namespaces, ingestion), and work with QA to validate via AEP Debugger and browser DevTools.
  • Uphold data governance and privacy (GDPR, CCPA), integrate Martech and third-party tools, and provide documentation, training, and support on digital data instrumentation standards.

Requirements

  • 5+ years in digital analytics/Martech implementation, working closely with developers on tracking and data pipelines
  • Strong Adobe stack experience: AEP (Web SDK/Alloy.js, Real-Time CDP, XDM), Tags/TMS, Analytics, and Customer Journey Analytics
  • Solid front-end skills (JavaScript, HTML, DOM; React/Angular a plus) with production-quality code, secure coding, and testing practices
  • Expertise in data layer design, governance, and debugging (browser DevTools, AEP Debugger)
  • SQL experience querying analytics data (BigQuery, Snowflake, or AEP Query Service)
  • Comfortable using AI-assisted development tools in daily workflows
  • Strong communicator; effective with technical and non-technical partners

Preferred

  • Experience with Consent Management Platforms (CMPs), server-side tagging, or integrations with platforms like Snowflake or BigQuery.
  • Adobe certifications in AEP or Analytics.
  • Experience with extensive data pipelines and large-scale data processing tools.
  • Full-stack engineering familiarity and skills (Node.js or equivalent, Database, Front-end, etc.)

Benefits

  • comprehensive benefits programs
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Adobe

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Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we’re changing the world through digital experiences.

Founded in 1982
San Jose, CA, US
40K employees (5,864 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
315.2M
Monthly Google Ads Budget
$7.2M
Traffic Source Mix
Search
33.8%
Direct
58.6%
Referral
6.1%
Social
0.4%
Paid
1%

Headcount Trend

Current headcount: ~41.4K

Marketing Team

Marketing Team Size
3,063 (7% of company)
Median Career Experience
18.5 years
Median Tenure
7.5 years
Marketing Roles Posted (Last 30 Days)
19

Funding

Total Funding
$2.5M
Last Raise
$2.5M
Series Unknown, 41 years ago

Funding History

  • Oct 1984
    Series Unknown • $2.5M

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