Marketing Team Leader

Santa Cruz, CA (Unknown)

$33/hr – $36/hrSenior Level8+ years expFull time

Posted 4 days ago

Job Summary

Own store marketing and community activation by leading events, social media, newsletters, and activist partnerships while coaching the team to deliver exceptional customer experience.

  • Direct and mentor the team on marketing and service.
  • Lead local activism and community partnerships.

Job Description

Responsibilities

  • The Marketing Team Leader sets the tone for store’s community building and brings the Patagonia story to life. As a part of the leadership team, they effectively direct and supervise team members on the sales floor to drive an impactful customer experience and lead employees in delivering impeccable customer service. They lead our store's events programming, social media , and local email marketing with effective communication and organization. T hey have a passion for engaging employees and customers in what is happening locally , using the store as a platform for learning and activism , and identifying ways to collaborate with local sports and activism communities . This role is primarily a r etail t eam l eader with an average of 8 hours per week spent working on marketing tasks and is subject to change based on business needs.
  • WHAT YOU’LL DO:
  • We are in business to save our home plane t : You inspire your team to live Patagonia’s purpose , both in the store and in the community.
  • Your customer service is not bound by convention! You deliver best-in-class service by centering the customer in everything we do. You ensure Customer Experience Guides have access to all tools and resources to provide that same level of service and support above and beyond thinking .
  • You are an environmental activist! You participate and encourage team participation in our Activism program by utilizing your 18 activism hours to support your community, partnering with local non-profits by engaging in the grants and donations processes, and inspiring customers and your colleagues to get involved.
  • Marketing:
  • C ollaboratively plan and execute events that include a wide range of subjects. You support the Activism Team Leader in achieving all Activism requirements and prioritize execution of seasonal marketing/event priorities as communicated by Retail Marketing Team.
  • Maintain a consistent, locally relevant, and engaging Instagram account, while following Marketing’s Instagram calendar and guidelines.
  • Build and send monthly newsletters to your store community that include events, activism, and hiring opportunities.
  • Collaborate with your Team Leader partners to educate your team on Patagonia’s brand marketing campaigns. You ensure all marketin g components are fulfilled by your store team.

Requirements

  • Community Outreach: Organizes, develops, and implements public programs while engaging team and community participation.
  • Leadership and Collaboration: Approachable and engaging leadership presence in a team-based environment where you prioritize, delegate, and ensure accountability. Experience as a retail supervisor leading a team and/or supervising others.
  • Teaching/Coaching/Training: Excited to foster the development of team members with direct strategies to inspire and support for the betterment of the business. Can give and receive constructive and pointed feedback.
  • Organization Skills: Proactive organizational skills and eye for detail and accuracy.
  • Attention to Detail: Can complete tasks while demonstrating concern for all areas and people involved.
  • Time Management: Ability to show up ready to work on time every day and meet deadlines or communicate issues cross-functionally.
  • Adaptability/Ambiguity: Adaptability to changing situations and priorities while maintaining a positive workplace morale. Can pivot and encourage team engagement when things change.
  • Communication: Effective communication skills, both written and verbal. Providing oversight to direct reports for day-to-day tasks and projects.
  • Technical Learning: Adept with computer systems and onboarding new systems swiftly, with the ability to teach them to others.
  • Problem Solving: Helpful and courteous approach to solving problems and invite innovative ideas.

Benefits

  • Benefits : Patagonia offers a comprehensive benefits package, including medical, dental, vision, retirement and leave of absence plans. Benefit plans may vary slightly depending on the nature of your employment.
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Patagonia

4.0 Glassdoor

Founded by Yvon Chouinard in 1973, Patagonia is an outdoor apparel company based in Ventura, California. A certified B-Corporation, Patagonia’s mission is to save our home planet.The company is recognized internationally for its commitment to authentic product quality and environmental activism, donating 1% of sales annually, contributing over $100 million in grants and in-kind donations since 1985.We’re always looking for motivated people to join us in our retail stores; at our Ventura, California headquarters; Reno, Nevada Service Center; and occasionally in our overseas offices. We’re especially interested if you love spending as much time as possible in the mountains or the wild, feel more at home in a base camp or on the river than an office, and have a passion for something outside of yourself, whether for surfing or opera, climbing or gardening, skiing or community activism. Learn more about who we are and how we hire by visiting our Careers website at http://www.patagonia.com/us/careers.

Founded in 1973
Ventura, California, USA
3.6K employees (512 in marketing)
74% recommend to a friend
68% CEO approval

Salaries

Posted range

$33/hr – $36/hr

Taken straight from the job posting.

See all Patagonia salaries

Marketing Team

Marketing Team Size
349 (10% of company)
Median Tenure
7 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
13.2M
Monthly Google Ads Budget
$676.9K
Traffic Source Mix
Search
39.8%
Direct
53.1%
Referral
4.3%
Social
1.7%
Paid
0.9%

Headcount Trend

Current headcount: ~3.6K

Recent News

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Marketing Team Leader

Patagonia · Santa Cruz, CA · Unknown