Responsibilities

• Develop and manage marketing communication strategies to promote EGIA’s services and products across various platforms.
• Own the social media strategy and build the messaging and content to ensure consistent and effective messaging.
• Own relationships and build the marketing for our utility partnerships
• Collaborate with design, marketing, and sales teams to align marketing efforts with organizational goals.
• Oversee the creation of marketing materials, including visual content, videos, and written copy.
• Lead the execution of email marketing, social media campaigns, and other digital initiatives to attract new customers and retain existing ones
• Develop paid advertising campaigns for internal business units, as well as government and utility clients, on ad platforms such as Facebook, Google, TikTok and others.
• Ensure marketing communications meet project deadlines and quality standards.

Requirements

• 3-5 years of experience in marketing communications, with a preference for candidates with agency experience.
• Proven experience managing social media marketing campaigns, email marketing, and digital content strategies.
• Strong analytical skills to evaluate market trends and campaign performance.
• Exceptional communication skills, both written and verbal, with a talent for persuasive messaging.
• Creative problem-solving abilities to generate fresh ideas for campaigns and promotions.
• Excellent organizational and project management skills to handle multiple priorities and deadlines.
• Experience with lead generation, client relationship management, and collaborating across teams.
• Familiarity with tools like Google Analytics, social media management platforms, and email marketing software.

Benefits

• Salary $75,000 - $90,000
• Health insurance, paid time off, 401K match
• Paid gym membership