Marketing Strategist at Focus Financial Partners | St. Louis, MO | $80K/yr – $90K/yr

Marketing Strategist

St. Louis, MO (Hybrid)

$80K/yr – $90K/yrMid Level5+ years expFull time

Posted 6 months ago

Job Summary

Drive growth-focused marketing leadership for Focus Partners Advisor Solutions with cross-channel campaigns and sales enablement.

Own the growth marketing plan and cross-channel campaigns.
Must-have: 5+ years in marketing strategy or communications within financial services.
Standout: Cross-functional leadership across sales, content, and advisor-relations teams.

Job Description

Responsibilities

Develop and execute a growth-focused marketing plan supporting Focus Partners Advisor Solutions business objectives.
Lead creation of targeted campaigns (email, ad and other digital), events/conference strategies, webinars, website development, and social media efforts.
Partner with the Marketing Content team to develop and refine marketing collateral for advisor and in-person use.
Collaborate with Focus Partners Advisor Solutions leadership and Marketing and Communications leaders to prioritize initiatives, allocate resources, and align messaging.
Works closely with Focus Partners Advisor Solutions sales team to enhance sales pipeline processes, tools and communication.
Track annual metrics and KPIs in partnership with the Focus Partners Advisor Solutions Advisor Relations team to monitor campaign success and Focus Partners Advisor Solutions growth; helping translate into reportable metrics for the team’s benefit.
Lead frequent update calls with Focus Partners Advisor Solutions team leads, regional managers, and the broader growth team to identify needs and opportunities, assess and share progress updates.
Partner with the Digital and Content teams to ensure all Focus Partners Advisor Solutions resources are accurate, current, and accessible via the advisor portal.
Provide prospecting conference support aimed at increased attendance and engagement including pre- and post-conference outreach, development of relevant prospect-specific collateral, and responsibility for booth aesthetic design and needs.
Broader Firmwide and Growth Support: Support broader Focus business development initiatives and campaign execution as needed.
Provide strategic and project management support for growth initiatives and marketing campaigns.
Contribute insights and structure to advance marketing operations and improve consistency, scalability, and efficiency across programs.

Requirements

Bachelor’s degree in Marketing, Communications, Business or related field.
5+ years in marketing strategy, brand management, or communications, preferably within the financial industry, specifically TAMP or advisor services.
Demonstrated ability to connect firm-level objectives to actionable marketing strategies with measurable impact.
Skilled at developing and implementing marketing processes and standards.
Able to collaborate and clearly negotiate priorities and timelines.
Experience managing projects including multi-layered, long-term marketing initiatives.
Ability to communicate in an efficient, reliable, and timely manner.
The ability to prioritize tasks and deadlines in a fast-paced environment.
Strong writing and presentation skills; confident presenting to senior leadership.
Ability to evaluate performance data, adjust course, and strengthen results through insights and iteration.
Understanding of marketing requirements within the RIA or financial advisory space, with a balance of creativity and precision.
Confident, pragmatic, and collaborative; energized by shaping structure and driving results through influence and clarity.

Benefits

comprehensive benefits package, including medical, dental, vision, life insurance, and 401(k)

Focus Financial Partners

4.5 Glassdoor

Focus is an interdependent network of wealth management, business management, and related financial services firms, rooted in a client-first approach and powered by the collective energy and capabilities of its many advisors and professionals. The Focus network includes wholly owned firms operated under the Focus Partners brand that reflect the company’s key business lines. Through a blend of innovative solutions, strong capital backing, and deep business expertise, Focus empowers its firms to achieve their business objectives by helping them to better serve their clients and advisors.

Founded in 2006

New York, New York, USA

1.3K employees (4 in marketing)

www.focusfinancialpartners.com

92% recommend to a friend

100% CEO approval