Marketing Specialist

New York City, NY (Remote)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Own the email production stack end to end with Salesforce Marketing Cloud (SFMC) and ESPs like Klaviyo, ensuring responsive builds, strict QA, and clean deployment while collaborating with marketing to optimize campaigns.

  • Email Development & QA: Build and test responsive templates, troubleshoot rendering across clients, and ensure quality at release.
  • Campaign Deployment & Tracking: Manage launches and implement link tracking for accurate performance reporting.
  • Compliance & Collaboration: Enforce best practices for design, deliverability, accessibility, and work with marketing to spot optimization opportunities.

Job Description

Responsibilities

  • Email Coding & Development: Code responsive email templates based on design files provided by the creative team or direction from marketing managers. Ensure emails are optimized for various devices and email clients.
  • Quality Assurance & Troubleshooting: Perform QA on HTML email files using tools such as Litmus, EmailOnAcid, or other similar inbox rendering tools. Troubleshoot and resolve any rendering or deliverability issues that arise during testing.
  • Link Tracking: Generate and implement tracking codes for all links within email campaigns to ensure accurate performance tracking and reporting.
  • Collaboration with Marketing: Work closely with marketing leads to define the scope for new projects, identifying opportunities for optimization and growth within the email marketing strategy.
  • Industry Best Practices Compliance: Ensure that all email campaigns deployed across multiple internal systems adhere to industry best practices regarding design, accessibility, deliverability, and user engagement.
  • Campaign Deployment: Oversee the deployment of email campaigns, ensuring timely execution while maintaining the integrity and quality of the final output.

Requirements

  • Experience: Minimum of 2+ years of hands-on experience with Salesforce Marketing Cloud (SFMC)., Klaviyo, Braze, Attentive or any other ESP.
  • Technical Expertise: Proficiency in HTML, CSS, SQL, and email scripting languages such as Ampscript or Jinja. Strong experience with hand-coding HTML and CSS, particularly for responsive email design.
  • Email Marketing Experience: 3 to 5 years of experience in the email marketing field, with a focus on email production, preferably using large enterprise email platforms.
  • Project Management: Proven ability to manage multiple projects and collaborate with internal stakeholders and partners. Strong client-service skills with an ability to manage expectations and deadlines.
  • Industry Knowledge: Solid understanding of email technologies, best practices, and current trends. Ability to troubleshoot and optimize campaigns for performance and deliverability.
  • Organizational Skills: Excellent organizational skills with the ability to prioritize tasks and manage multiple campaigns and deadlines with minimal oversight.

Benefits

  • Unlimited vacation policy
  • Monthly phone/internet and food stipend
  • Health insurance coverage
  • Professional Development Program
WITHIN logo

WITHIN

WITHIN is the leading Performance Branding company. We are a digital-first, integrated media and creative agency built to drive measurable growth across the entire customer journey.Our Performance Branding framework unifies brand and performance marketing to eliminate silos and align strategy, media, and creative around shared business goals. The result is smarter investment, faster execution, and stronger outcomes.As a full-service digital marketing agency, WITHIN partners with some of the world’s most innovative brands, including The North Face, Timberland, Touchland, Ben & Jerry’s, and Casper. We help marketing leaders scale efficiently while strengthening brand equity.

Founded in 2015
New York, New York, USA
251 employees (130 in marketing)

Traffic Signals

Monthly Visitors
20.8K
Monthly Google Ads Budget
$20.2K
Traffic Source Mix
Search
34.7%
Direct
53.1%
Referral
5.7%
Social
5.3%
Paid
1%

Headcount Trend

Current headcount: ~251

Marketing Team

Marketing Team Size
100 (40% of company)
Median Career Experience
9 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
8