Marketing Specialist

Englewood, CO (On-site)

$60K/yr – $70K/yrMid LevelFull time

Posted 4 months ago

Job Summary

Support digital catalog maintenance, lead-to-Sales handoff, and marketing operations to drive MQLs and campaign ROI across design, analytics, and events.

  • Own duties across digital assets, content, and ad placements to optimize visibility.
  • Must-have: Basic proficiency in digital design tools and strong analytical skills.
  • Standout: Cross-functional support from analytics to sales enablement and events.

Job Description

Responsibilities

  • Maintaining visual and functional excellence of our digital catalog, marketing content, products, assets. This includes supervising ad placements to optimize visibility.
  • Supporting the journey of a lead from a digital campaign through to the Sales team, playing a vital role in our Marketing Qualified Lead (MQL) process. Assisting with scorecards that track impressions, e-mail performance, and campaign ROI, leveraging our CRM.
  • Serving as key resource for our physical marketing efforts and sales enablement. Includes supporting industry trade shows (tracking material shipments, coordinating digital lead retrieval tools, etc.).
  • Oscillating between data analytics, digital design, sales report, and other marketing initiatives to best support the company.
  • Other related duties as assigned.
Vistar logo

Vistar

3.7 Glassdoor

With over 50 years of experience Vistar, a division of Performance Foods Group, is America's premier and largest candy, snack, and beverage distributor; offering the widest variety of healthy, energizing, and indulgent single-serve consumption snacks and meals to people on the go. With over 3000 associates, working together and building relationships is at the center of what we do. With our customers and business partners, we are committed to excellence, growth, and adaptability. Our goal is to encourage the growth of your business through our partnership and specialized resources, in addition to providing great-tasting products and exceptional customer service.Vistar has earned a reputation as a reliable and valuable partner throughout the years. We believe in building long-term relationships with our customers, business partners, and associates so that we can all grow together. We're industry leaders for a reason. Through our hard work and decades of experience, we have perfected our distribution logistics while fostering a company centered around the customer, striving to make every contact with Vistar a positive one.

Founded in 1997
Englewood, Colorado, USA
1.1K employees (49 in marketing)
64% recommend to a friend
79% CEO approval

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

See all Vistar salaries

Marketing Team

Marketing Team Size
43 (4% of company)

Traffic Signals

Monthly Visitors
25.3K
Traffic Source Mix
Search
34.9%
Direct
59%
Referral
4.6%
Social
0.7%
Paid
0.7%

Headcount Trend

Current headcount: ~1.1K

Recent News

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Marketing Specialist

Vistar · Englewood, CO · On-site