Responsibilities

• Own and grow organic social media channels, including content creation, scheduling, engagement, reporting, and audience growth
• Develop cohesive, on-brand social campaigns across Instagram, Facebook, and emerging platforms (Pinterest, X/Twitter, LinkedIn)
• Manage social content calendars and ensure timely asset delivery
• Analyze social performance, monitor competitors, and provide actionable insights
• Produce and execute webinars, including content development, promotion, email campaigns, and live event management
• Capture and produce photo/video content with doctors, staff, and patients; coordinate with external creatives as needed
• Collaborate cross-functionally to develop marketing materials, presentations, and print collateral
• Support the Marketing Director on special projects and evolving initiatives

Requirements

• Bachelor’s degree in Marketing or related field
• 2–4 years of marketing experience, including at least 2 years managing social media accounts
• Experience in healthcare, women’s health, fertility, or cash-pay medical marketing preferred
• Strong understanding of social platforms, analytics, content strategy, and branding
• Proficient in Canva and able to collaborate with designers
• Highly organized, self-motivated, and deadline-driven with strong communication skills
• Comfortable using Zoom, Google Suite, Microsoft Office, Adobe Suite, and social platforms

Nice To Have

• Experience in healthcare, women’s health, fertility, or cash-pay medical marketing preferred