Marketing Specialist at Shop LC | Austin, TX | $55K/yr – $60K/yr

Shop LC

Marketing Specialist

Austin, TX (On-site)

$55K/yr – $60K/yrMid Level3+ years expFull time

Posted 5 weeks ago

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Job Summary

Event execution and cross-functional campaign ownership with clear responsibility for planning, budgeting, and post-event analytics.

Lead end-to-end event planning and local marketing programs including Gem Fest, coordinating merchandising, creative, and operations for flawless delivery.
Build and maintain dashboards to measure acquisition, engagement, and ROI across channels and events.
Drive data-driven optimization and cross-team alignment to lift campaign effectiveness and event impact.

Job Description

Execute integrated marketing campaigns across digital, social, email, retail, and event channels.
Coordinate campaign timelines, assets, approvals, and cross-functional stakeholders to ensure flawless execution.
Support the creation and deployment of promotional materials, customer communications, and marketing collateral.
Manage marketing calendars and ensure projects are delivered on time and within budget.
Lead the planning and execution of recurring Gem Fest events and other local marketing initiatives.
Coordinate with vendors, venues, merchandising, operations, and creative teams to deliver exceptional event experiences.
Manage event logistics, timelines, budgets, and on-site execution.
Develop post-event reports, capturing performance metrics, customer insights, and recommendations for improvement.
Monitor and analyze marketing campaign performance across channels.
Track key metrics including customer acquisition, engagement, conversion, event attendance, and ROI.

Build dashboards and reports to provide actionable insights to marketing leadership.
Identify opportunities to optimize campaigns and improve marketing effectiveness through data-driven decision-making.
Partner with merchandising, creative, digital, customer experience, and operations teams to ensure alignment and execution excellence.
Support new marketing initiatives and pilot programs through structured project management and reporting.

Experience with CRM, email marketing, and marketing automation platforms.
Familiarity with Google Analytics, Power BI, Tableau, or similar reporting tools.
Experience in retail, e-commerce, consumer products, luxury goods, jewelry, or lifestyle brands.
Ability to work in a fast-paced environment and manage multiple priorities simultaneously.

100% Company paid, employee-only medical, dental, vision, and life insurance.
4% 401(k) matching
Micro-enterprise profit sharing
Up to 15 days of PTO & vacation time, maternity/paternity leave, company-covered short-term & long-term disability, paid training time, paid volunteer time, 7 paid holidays
Corporate discounts, employee sales, Employee Assistance Program
Tuition reimbursement and scholarship (for dependents going to college)
A great work environment, where you will learn, be challenged/ supported and given projects that reflect your interests, and you can own/ take pride in!

Shop LC

2.8 Glassdoor

Established in 2007, Shop LC has grown its reach into over 80-million full-time equivalent U.S. TV households. Our value-conscious, interactive omnichannel business model focuses on fine jewelry, beauty, fashion, home decor, and lifestyle products with continued growth in product offerings. Our households, plus our full e-commerce engine, offer a robust experience for customers 24/7/365 days a year. Shop LC is a home shopping network with a twist! Our charming and witty hosts sell items at rapid speed, with a large number of our items being under $25. We strive to be the most educational and fun shopping network in the industry with a diversified programming/show schedule refreshed daily. We have spent years selling jewelry to the other home shopping channels, and perfected our products and methods before launching our own channel in 2007. Shop LC is vertically integrated, owning 65% of our existing manufacturing. We are also the only live reverse auction format 24/7 network in the US; offering engaging shows and incredible quality/value every day.

Founded in 2007

Austin, Texas, USA

327 employees (74 in marketing)

www.shoplc.com

25% recommend to a friend

49% CEO approval