Marketing Specialist

Healdsburg, CA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Own design and coordination of POS materials and packaging for trade and DTC in a premium wine brand.

  • Must-have: 3+ years graphic design experience in wine/CPG with Adobe Creative Suite and Canva
  • Standout: Packaging design updates and cross-functional vendor coordination
  • Strong collaboration across marketing, brand, and external agencies

Job Description

Responsibilities

  • Assist in the planning and development of POS materials and branded collateral and merchandise, for trade and DTC
  • Serve as traffic manager and coordinator for POS requests for trade and DTC
  • Design small-scale POS & sales tools requests in-house
  • Develop projects briefs for external agencies for larger creative projects for trade and DTC, in collaboration with Creative Consultant and Brand Manager
  • Manage vendor relationships to develop unique trade incentives and branded items
  • Adapt campaign materials for account-specific needs (POS items, print ads, OOH assets), ensuring brand consistency and visual alignment
  • Coordinate deliverables needed for printed collateral with outside agencies and graphic designers
  • Coordinate printing and administrative logistics for POS materials and collateral materials to ensure assets are ready-to-deploy assets for field use
  • Coordinate reorders of existing POS and collateral materials with vendors
  • Packaging Design Support

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field
  • 3+ years of graphic design experience (wine, spirits, or CPG industry preferred)
  • Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator required; InDesign a plus) and Canva
  • Photography and video editing experience preferred
  • Strong organizational skills with the ability to manage multiple projects and deadlines
  • Strong collaboration skills with cross-functional teams and external vendors and agencies
  • Excellent written, visual, and verbal communication skills.
  • Experience with DTC ecommerce and digital retail platforms preferred

Preferred

  • InDesign a plus
  • Photography and video editing experience preferred
  • Experience with DTC ecommerce and digital retail platforms preferred
  • Strong collaboration skills with cross-functional teams and external vendors and agencies (bonus)

Benefits

  • Health insurance (medical, HSA, FSA, dental, vision and life)
  • 401k program with company match
  • Paid vacation, sick and holiday time
  • Seasonal employee lunches
  • Employee discount on select Jordan wines and access to exclusive experiences.
Jordan Vineyard & Winery logo

Jordan Vineyard & Winery

5.0 Glassdoor

Founded in 1972, Jordan Vineyard & Winery was inspired by the great wine estates of France and the timeless connection between food, wine and hospitality. Under the guidance of second-generation vintner John Jordan, Jordan Estate is an extension of these traditions, with its iconic chateau, breathtaking views, sustainably farmed vineyards, natural habitat for wildlife and gardens for the chef’s inventive cuisine, offering a distinctive sense of place in Sonoma County wine country.

Founded in 1972
Healdsburg, California, USA
54 employees (3 in marketing)
100% recommend to a friend
100% CEO approval

Marketing Team

Marketing Team Size
3 (6% of company)

Traffic Signals

Monthly Visitors
18.1K
Monthly Google Ads Budget
$127
Traffic Source Mix
Search
46.4%
Direct
41.3%
Referral
5.3%
Social
5.8%
Paid
1%

Headcount Trend

Current headcount: ~54

Recent News

Jordan Vineyard & Winery logo

Marketing Specialist

Jordan Vineyard & Winery · Healdsburg, CA · On-site