Marketing Specailist at Demant | Arlington Heights, IL | $65K/yr – $80K/yr

Demant

Marketing Specailist

Arlington Heights, IL (Hybrid)

$65K/yr – $80K/yrMid Level3+ years exp

Posted 3 months ago

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Job Summary

Drive U.S. marketing planning and campaign execution for 2+ brands in the diagnostics/medical device space.

Own the U.S. Marketing Plan and campaign briefs across 2+ brands and sales teams.
Must-have: 3+ years in marketing within medical devices, diagnostics, or manufacturing.
Standout: Cross-functional collaboration with Sales, Brand, Digital, and Global Marketing teams.

Job Description

{"Responsibilities": "

Collaborate with Head of U.S. Marketing Hub (USMH) and Global Strategic Marketing (GSM) teams to establish, calendarize, and execute against a written U.S. Marketing Plan for 2+ Brands and/or Diagnostics sales teams.
e.g., MAICO, Interacoustics & Virtualis, Benson/Tremetrics, Occupational Health / Balance Sales Specialists, e3 Diagnostics, or Supplies.
Conduct regular meetings with Dx Brands and Sales teams to continually establish plans and align expectations. Work with GSM teams to gather metrics and share key learnings.
Develop and submit campaign briefs. Coordinate with GSM teams to request resources, monitor progress, and review & approve final deliverables.
Consistently utilize project management tools such as Monday.com.
Assist in monitoring lead generation performance against U.S Marketing Hub goals and evaluating effectiveness of campaigns and resources. Ensure all incoming leads are received, tracked, and appropriately assigned within Salesforce.
Collaborate with external agencies and advertising vendors to analyze performance metrics (e.g., paid search) and make recommendations to improve results and budget efficiency.
Maintain U.S. based websites, implementing simple updates and changes as needed to ensure accuracy and overall site health in coordination with Brand teams and Global Digital Marketing.
Plan, schedule, and publish social media content aligned with brand guidelines and campaign calendars.
Build foundational knowledge of relevant products, services, and customer needs to support effective marketing execution.
Perform other related duties as assigned.

Demant

3.8 Glassdoor

Demant is a world-leading hearing healthcare group built on a heritage of care, health and innovation since 1904. The Group offers solutions and services to help people connect and communicate with the world around them. For more than a century, the Demant Group has played a vital part in developing innovative technologies and gathering know-how to help improve people’s hearing and health. In every aspect, from providing hearing care to delivering hearing aids and diagnostic equipment and services to hearing care professionals and users all over the world, Demant is active and engaged.The Demant Group operates in a global market with subsidiaries in more than 30 countries, employs more than 22,000 employees and generates annual revenue of more than DKK 22 billion. Our products are sold in more than 130 countries where we create life-changing differences through hearing health.Listed on Nasdaq Copenhagen stock exchange as a blue chip stock, Demant is the parent company behind world-renowned and commercially successful brands as Oticon, Bernafon, Sonic, Philips Hearing Solutions, Audika, MAICO, Interacoustics, Amplivox, Grason-Stadler, MedRx and Audioscan. William Demant Foundation holds the majority of shares in Demant A/S, which is listed on Nasdaq Copenhagen and among the 25 most traded stocks.If you want to know how we process your personal data on social media platforms, visit this site: https://www.demant.com/privacy-notice#some

Founded in 1904

Copenhagen, Capital Region of Denmark, DNK

5.1K employees (406 in marketing)

www.demant.com

80% recommend to a friend

94% CEO approval