Marketing and Social Media Manager

Responsibilities

• Develop and execute marketing strategies that support brand awareness, guest engagement, and business growth.
• Manage the company’s Instagram and Facebook accounts, including content planning, scheduling, publishing, and audience engagement.
• Create engaging social media content, including photography, videos, reels, stories, and promotional materials.
• Maintain a consistent brand voice, visual identity, and messaging across all marketing platforms.
• Develop and execute email marketing campaigns, newsletters, and promotional communications.
• Assist with graphic design for social media, email campaigns, menus, flyers, signage, and other marketing materials.
• Plan, coordinate, and promote restaurant promotions, seasonal campaigns, special events, and community partnerships.
• Collaborate with restaurant leadership to identify marketing opportunities that increase guest traffic, reservations, event bookings, and sales.
• Maintain an organized marketing calendar for social media content, email campaigns, promotions, and upcoming events.
• Monitor social media engagement, email campaign performance, and marketing metrics to evaluate effectiveness and identify opportunities for improvement.

Requirements

• Ideally, 2–3+ years of experience in marketing, social media management, or a related field, preferably in the hospitality or restaurant industry.
• Proficiency in managing social media platforms, particularly Instagram and Facebook.
• Experience creating digital content, managing email marketing campaigns, and developing promotional materials.
• Basic graphic design skills and familiarity with content creation and editing tools.
• Strong organizational skills with exceptional attention to detail and the ability to manage multiple projects and deadlines.
• Excellent written and verbal communication skills, with a strong understanding of brand voice and audience engagement.
• Creative, proactive, and knowledgeable about current social media trends and digital marketing best practices.
• Ability to work independently while collaborating effectively with restaurant leadership and team members.
• Experience with email marketing platforms, social media scheduling tools, and analytics is preferred.
• A degree or certification in marketing, communications, digital media, or a related field is preferred but not required.

Benefits

• 401(k) matching
• Company parties
• Competitive salary
• Flexible schedule
• Free food & snacks
• Health insurance
• Paid time off