Account Coordinator, Public Relations
Agency PR
Denver, CO (Remote)
$50K/yr - $78K/yrAgencyFull-timeMid level2+ years exp.
2 days ago
Marketing And Public Relations Specialist
Wilmington, DE (On-site)
Salary Not AvailableMid Level3+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive KNF marketing, PR, and audience growth to boost participation and revenue across sailing and educational programs.
- Own integrated marketing, PR, and audience development efforts across programs and events.
- Must-have: 3+ years in nonprofit marketing/PR with digital channels and media relations.
- Standout: Proven cross-functional leadership and ability to grow participation and revenue.
Job Description
Responsibilities
- Lead the Foundationâs public relations strategy and media outreach.
- Cultivate relationships with media outlets, tourism organizations, community partners, and regional institutions.
- Promote and support sponsorship opportunities for programs, events, and educational initiatives.
- Develop and implement a comprehensive annual marketing strategy aligned with the Foundationâs revenue, audience growth, and mission objectives.
- Lead integrated marketing campaigns across digital, print, partnerships, and media channels.
- Establish brand positioning and messaging that strengthens the visibility of the Kalmar Nyckel Foundation throughout Delaware and the broader region.
- Analyze marketing performance and audience data to guide strategy and optimize results.
- Develop promotional materials for annual community events, fundraisers, and recruitment events.
- Manage the Kalmar Nyckel Foundation website and image inventory.
- Generate imagery and content through photography and videography.
Requirements
- At least three years of successful experience in marketing, communications, and/or public relations, preferably in nonprofit, tourism, cultural, or experiential organizations
- Strong experience with executing integrated marketing strategies that increase participation, ticket sales, or revenue-generating programs utilizing digital marketing including email, SEO, SEM, social media strategy, website content management, and online advertising
- Experience with media relations and public relations, including developing press outreach, cultivating media relationships, and securing regional coverage
- Strong analytical skills with proven budget management expertise
- Familiarity with audience development in cultural or educational organizations, including strategies for engaging schools, families, tourists, and communities
- Experience collaborating with community partners, tourism organizations, or regional institutions to expand visibility and participation
- Demonstrated excellent written and verbal communication skills with the ability to craft compelling messaging and represent the organization with external partners, sponsors, and community stakeholders
- Ability to manage multiple projects with strong attention to detail and effective time management skills
- Demonstrated creative design skills and proficiency with Adobe Creative Suite
- Experience with photography a plus
Preferred
- Experience with photography is a plus
- Museums, maritime-oriented organizations and/or educational programming is preferred
- Self-confidence and a sense of humor
Benefits
- Health insurance (Medical, Dental, Vision)
- Retirement Plan (after 1 year)
- Paid Leave
- 12 paid holidays
- sailing passes
- Gift Shop discount
The Kalmar Nyckel Foundation
The Kalmar Nyckel Foundation (KNF) owns and operates the stunning tall ship Kalmar Nyckel. Launched in 1997, the Kalmar is an authentic replica of the ship that brought the Swedes to the new world in 1638. To sail on her now is to relive the excitement of adventure and challenge of the unknown, bringing the history of Sweden and Delaware alive for all who visit. Kalmar is docked at the Copeland Maritime Museum, home base for our staff of Captains, Sailors, Volunteers, Administrative Team, Board Members, Historians, Master Craftsmen and Educational Experts. The building space is used daily in many capacities including as an extensive sail loft and wood-working shop, K-12 living classrooms, a gallery for our valued collection of ship models and various display areas including one for our stunning commissioned painting of Kalmar's last battle. Students learn about and visitors explore the cultural and maritime heritage of Delaware and its enduring ties to Sweden and Finland. KNF is a primarily volunteer-based organization that built, owns, and operates Kalmar Nyckel from our homeport of Wilmington, Delaware. The ship serves as a floating classroom and an inspirational platform for educational programs that reach thousands of people each year.Launched in 1997, Kalmar Nyckel is the official Tall Ship of Delaware and a recognizable icon for its home state. Our ship serves as a catalyst for educational, social, and economic development in Delaware and beyond.As a non-profit educational organization, KNF offers people of all ages and backgrounds a variety of sea- and land-based recreational and educational experiences. While we voyage throughout the mid-Atlantic from Virginia to New England each season, todayâs ship resides at our stunning Copeland Maritime Center campus on Wilmingtonâs historic riverfront â just 200 yards from Fort Christina National Historic Landmark and the original shipâs landing site at âThe Rocksâ in 1638.
Traffic Signals
Monthly Visitors
4.1K
Traffic Source Mix
Search
27.1%
Direct
48.4%
Referral
6%
Social
16.9%
Paid
1.4%
Headcount Trend
Current headcount: ~9
Marketing Team
Marketing Team Size
1 (14% of company)
