Digital Marketing Manager
Cresta
USA (Remote)
$100K/yr - $165K/yrIn-houseFull-timeManager3+ years exp.
3 hrs ago
Marketing Program Specialist
Walnut Creek, CA
$77K/yr – $115K/yrMid Level5+ years expFull time
Posted 5 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own cross functional paid campaigns and complex briefs while driving learning from tests to lift future performance.
- Growth Infrastructure: Run paid programs end to end and optimize briefs and approvals.
- Vendor & Partnerships: Own agency relationships and multi stakeholder communications.
- Budget & Testing: Manage multi program budgets with monthly forecasts and variance insights.
Job Description
Responsibilities
- Design and manage marketing and/or advertising programs to meet digital marketing objectives
- Write and gain approval of complex marketing briefs
- Identify trends and findings to improve future program performance. Conduct ongoing program testing, e.g. A/B
- Work with internal and external business partners including leadership team members to develop complex multi-tiered communication plans
- Act as vendor and agency relationship owner
- Manage budgets for multiple programs which are complex in nature. Manage monthly budget reforecast and variance explanations
- Manage ad-hoc projects
Requirements
- Bachelor's degree (BA/BS) in related area or an equivalent combination of education and experience, Advanced Degree preferred
- 3-5 years experience with digital paid campaigns
- Direct Marketing Association Certification (preferred)
Preferred
- Advanced Degree preferred
- Direct Marketing Association Certification (preferred)
Benefits
- Medical, Dental, Vision, wellness program and more!
- Paid Holidays
- Paid Time Off – Team Members accrue paid time off monthly. Depending on position, an additional 24 hours per year are earmarked for volunteer activities.
- 401k Matching – $1 for $1 company match up to 6% of eligible earnings per pay period
- Free AAA Classic Membership
- AAA Product Discounts
- Tuition Reimbursement Program
AAA Mountain West Group
AAA. Always here for our Members, communities, and you.Welcome to AAA Mountain West Group. For well over a century, we’ve continued our long-standing commitment to diligently serve our Members and communities. We have achieved this, and our exemplary reputation, by delivering our wide range of services that span from the roadside assistance we’re famous for; to automobile, homeowners, life and other personal lines of insurance; as well as travel services; and discounts that allow our Members to enjoy life both on and off the road. Beyond the top services we offer, there is still so much more to AAA. We also lead the way in the advocacy for alternative fuels and vehicles, encourage our employees to take advantage of the ability to volunteer their time to deserving organizations and causes in our communities, and offer an array of community focused programs such as car seat installation, teen safe driving, approved auto repair, and AAA battery round-up.Naturally, our leadership and excellence means finding the right individuals driven to continue and support the AAA commitment to serving our Members. We’re always looking for passionate people just like you to bring your unique perspectives and ideas to strengthen our team. Joining AAA means the opportunity to be yourself while building a successful career. You’ll also be able to take comfort in knowing that you’ll be covered by some of the best and competitive benefits in the industry.
