Marketing Professional

Yuma, AZ (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Own multi-channel marketing and enrollment growth with community outreach, maintaining brand consistency and compelling digital presence that drives student recruitment.

  • Marketing and Enrollment: Own integrated campaigns across print, digital, social, radio, and events to lift enrollment and awareness.
  • Community Outreach: Build relationships with leaders, churches, businesses, and civic groups to expand visibility and lead generation.
  • Digital Content & Channels: Oversee content creation and website updates, social engagement, and marketing performance reporting.

Job Description

Responsibilities

  • Marketing & Branding: Develop and implement strategic marketing plans designed to increase enrollment and enhance public awareness of the Academy.
  • Marketing & Branding: Ensure consistency of the Harvest Preparatory Academy brand across all communications and marketing materials.
  • Marketing & Branding: Create and manage marketing campaigns utilizing print, digital, social media, radio, outdoor advertising, and community outreach channels.
  • Marketing & Branding: Design promotional materials including brochures, flyers, banners, presentations, advertisements, newsletters, and recruitment materials.
  • Marketing & Branding: Coordinate and manage billboard, radio, newspaper, direct mail, and digital advertising campaigns.
  • Marketing & Branding: Identify innovative opportunities to strengthen the Academy's visibility throughout the community.
  • Digital Marketing & Communications: Manage and maintain the Academy's social media platforms and digital presence.
  • Digital Marketing & Communications: Create engaging content including graphics, videos, photography, student success stories, and promotional campaigns.
  • Digital Marketing & Communications: Coordinate updates to the Academy's website and ensure information remains current and accurate.
  • Digital Marketing & Communications: Monitor social media engagement and digital marketing performance.

Requirements

  • Education: Bachelor’s Degree in Marketing, Communications, Public Relations, Business Administration, Graphic Design, or a related field preferred not required.
  • Equivalent combination of education and professional experience may be considered.
  • Minimum of three (3) years of experience in marketing, communications, public relations, sales, community outreach, enrollment management, or a related field preferred.
  • Experience managing social media platforms and digital marketing campaigns.
  • Experience coordinating events and community engagement initiatives.
  • Experience in education, nonprofit, customer service, sales, or recruitment environments is preferred.
  • Knowledge, Skills, and Abilities: Excellent written, verbal, and interpersonal communication skills.
  • Knowledge, Skills, and Abilities: Strong presentation and public speaking abilities.
  • Knowledge, Skills, and Abilities: Exceptional organizational and project management skills.
  • Knowledge, Skills, and Abilities: Ability to work independently and manage multiple priorities simultaneously.

Preferred

  • Bilingual English and Spanish preferred.
  • Experience with Canva, Adobe Creative Suite, or similar design platforms preferred.

Benefits

  • Harvest Preparatory Academy offers a professional work environment, opportunities for growth, and the chance to make a meaningful impact on students, families, and the communities we serve.
  • Harvest Preparatory Academy is an Equal Opportunity Employer.
Harvest Preparatory Academy logo

Harvest Preparatory Academy

Harvest Preparatory Academy is K-12 Public Charter School with multiple campuses in Southern Arizona.

Founded in 2001
Yuma, Arizona, USA
147 employees

Traffic Signals

Monthly Visitors
4.8K
Traffic Source Mix
Search
19%
Direct
32.7%
Referral
5.1%
Social
13.8%
Paid
29.3%

Headcount Trend

Current headcount: ~147

Recent News

Harvest Preparatory Academy logo

Marketing Professional

Harvest Preparatory Academy · Yuma, AZ · On-site