Responsibilities

• Develop and implement strategic marketing plans designed to increase enrollment and enhance public awareness of the Academy.
• Ensure consistency of the Harvest Preparatory Academy brand across all communications and marketing materials.
• Create and manage marketing campaigns utilizing print, digital, social media, radio, outdoor advertising, and community outreach channels.
• Design promotional materials including brochures, flyers, banners, presentations, advertisements, newsletters, and recruitment materials.
• Coordinate and manage billboard, radio, newspaper, direct mail, and digital advertising campaigns.
• Identify innovative opportunities to strengthen the Academy's visibility throughout the community.
• Manage and maintain the Academy's social media platforms and digital presence.
• Create engaging content including graphics, videos, photography, student success stories, and promotional campaigns.
• Coordinate updates to the Academy's website and ensure information remains current and accurate.
• Monitor social media engagement and digital marketing performance.

Requirements

• Bachelor's Degree in Marketing, Communications, Public Relations, Business Administration, Graphic Design, or a related field preferred not required. Equivalent combination of education and professional experience may be considered.
• Minimum of three (3) years of experience in marketing, communications, public relations, sales, community outreach, enrollment management, or a related field preferred.
• Experience managing social media platforms and digital marketing campaigns.
• Experience coordinating events and community engagement initiatives.
• Experience in education, nonprofit, customer service, sales, or recruitment environments is preferred.
• Excellent written, verbal, and interpersonal communication skills.
• Strong presentation and public speaking abilities.
• Exceptional organizational and project management skills.
• Ability to work independently and manage multiple priorities simultaneously.
• Strong graphic design and content creation skills.

Preferred

• Bilingual English and Spanish preferred
• Public relations or media relations experience

Benefits

• Opportunities for growth
• Professional work environment
• Chance to make a meaningful impact on students, families, and communities