Marketing Partnerships Specialist

Austin, TX (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

Job Summary

Own external partnerships and end-to-end event marketing orchestration to drive integrated campaigns across media partners, associations, vendors, and community organizations.

  • Manage and execute strategic trade partnerships and campaigns from planning through post-campaign reporting.
  • Coordinate contracts, timelines, approvals, assets, and cross-functional delivery to ensure on-time activation.
  • Lead year-round event marketing initiatives and on-site support for SXSW/SXSW EDU and external events.

Job Description

Responsibilities

  • Manage the fulfillment, scheduling, and tracking of trade advertising campaigns across digital, print, email, social, radio, television, and events.
  • Serve as the primary point of contact for media partners, association partners, vendors, and community organizations while building and maintaining strong external relationships.
  • Coordinate partnership contracts and agreements, deliverables, timelines, approvals, and execution in collaboration with internal stakeholders.
  • Collaborate cross-functionally with marketing, content, experience, programming, sales, and production teams to ensure partnership assets and campaigns are delivered accurately and on time.
  • Maintain partnership calendars, campaign trackers, asset libraries, and shared documentation.
  • Lead the planning and execution of year-round event marketing initiatives, including community events, meetups, booths, activations, and industry events.
  • Coordinate event logistics, promotional timelines, and on-site marketing support for external events and activations.
  • Provide general support for ongoing marketing initiatives and departmental needs.
  • Supports the on-site execution of conference and festival marketing for SXSW & SXSW EDU and generally supports the overall production of both events through various marketing operations.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field
  • 2-4 years of experience in partnerships, marketing, event marketing, or a related role
  • Proficient at managing partner relationships, sponsorship deliverables, media trades, or integrated marketing campaigns
  • Skilled at supporting or executing event marketing initiatives, activations, conferences, meetups, or experiential campaigns
  • Experience negotiating or coordinating contracts, promotional agreements, or marketing deliverables preferred
  • Ability to balance relationship management, multiple campaign timelines and deliverables, and event logistics in a fast-paced environment
  • Strong project management and organizational skills with exceptional attention to detail
  • Highly developed written, verbal, and interpersonal communication skills
  • Proactive, self-motivated team player with strong prioritization and follow-through skills
  • Familiarity with collaboration and project management tools such as Slack, Airtable, and Google Workspace
  • Willingness to work occasional evenings and weekends in support of events and activations as needed

Preferred

  • Knowledge and passion for innovation, tech, film, TV, music, and education industries are a plus
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SXSW

SXSW Conference & Festivals | SXSW 2026: March 12-18 | Austin, TX Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. The event, an essential destination for global professionals, features sessions, showcases, screenings, exhibitions, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

Founded in 1987
Austin, Texas, USA
896 employees (221 in marketing)
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Marketing Partnerships Specialist

SXSW · Austin, TX · On-site