Responsibilities

• Own HubSpot end to end — day-to-day system management, training support, continuous improvement, and administration to keep the machine running full-speed.
• Set the standard for CRM governance: data integrity, SOPs, user documentation, and best practices that make the system trustworthy for everyone who touches it.
• Manage configuration, automation, workflows, reporting, and integrations, and support users so the platform actually gets used the way it's meant to.
• Partner closely with Sales, Marketing, and Customer Service to sharpen lead management, the customer lifecycle, and operations across the board — from lead to order to post-sale customer care.
• Spot automation and AI-powered opportunities that cut manual work, boost productivity, and make our Sales Managers more efficient and our customers even happier.
• Build and maintain the dashboards, reports, and KPIs that turn marketing, sales, and customer data into insight leadership can act on.
• Dig into the numbers — lead generation, conversion, pipeline, sales cycle, segmentation, attribution, customer lifetime value — to flag trends and recommend next moves.
• Lead cross-functional CRM projects start to finish: planning, coordinating stakeholders and vendors, managing timelines and resources, and keeping things on track.
• Build and maintain project plans, and get ahead of risks and roadblocks before they become problems.
• Work alongside leadership on strategic initiatives — new product launches, partnerships, technology rollouts, customer experience improvements, and process enhancements.

Requirements

• A bachelor's degree in Marketing, Business Administration, Communications, Information Systems, or a related field — or equivalent experience that gets you to the same place.
• 5+ years in marketing operations, CRM administration, marketing technology, project management, or something adjacent.
• Hands-on experience implementing and administering HubSpot is ideal, but hands-on experience and mastery of a comparable CRM platform is meaningful.
• A track record with marketing automation, reporting, dashboards, and business analytics.
• Experience leading cross-functional projects and juggling competing priorities without dropping the ball.
• A history of working well with Marketing, Sales, and Customer Service teams to make processes better.