Marketing & New Business Development Representative

Midland, TX (On-site)

Salary Not AvailableMid LevelFull time

Posted 1 day ago

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Job Summary

Own outbound lead generation and pipeline development, coordinating with sales and marketing to convert prospects into opportunities.

  • Identify target markets and build relationships with decision-makers
  • Collaborate on campaigns and measure effectiveness

Job Description

Responsibilities

  • Identify, research, and target prospective clients within defined markets
  • Execute outbound prospecting efforts including calls, emails, and events
  • Build and maintain a consistent pipeline of new business opportunities
  • Qualify leads and coordinate hand-off to sales team or leadership for closing
  • Develop and maintain prospect databases and CRM records with accurate activity tracking
  • Establish initial relationships with decision-makers and key influencers
  • Support and participate in networking events, trade shows, and industry functions to generate new contacts
  • Collaborate with leadership to refine targeting strategies and outreach campaigns
  • Support marketing campaigns and outreach initiatives
  • Track campaign effectiveness and lead conversion metrics

Requirements

  • High School Diploma
  • College experience preferred
  • Strong verbal and written communication skills
  • Ability to initiate conversations and build rapport
  • Self-motivated with a results-driven mindset
  • Proficiency with computers, CRM systems, and digital tools
  • Strong organizational and time management skills
  • Working knowledge of the technology industry

Preferred

  • Marketing, Business, Communications, or related experience preferred
  • Confidence in outbound communication (phone, email, in-person)
  • Basic understanding of sales processes and lead qualification

Headcount Trend

Current headcount: ~163

Marketing Team

Marketing Team Size
4 (2% of company)
Median Career Experience
16 years
Median Tenure
16.9 years
Marketing Roles Posted (Last 30 Days)
1

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