Marketing Manager

Boston, MA (Hybrid)

$140K/yr – $210K/yrSenior Level6+ years expFull time

Posted 2 hrs ago

Job Summary

Own end-to-end marketing material development and cross-functional campaigns, ensuring brand alignment, measurement, and engagement while managing agencies and partnerships.

  • Lead creation and updates of marketing collateral tied to strategy
  • Coordinate CRM uploads, events, and speaker programs to boost engagement
  • Drive insights from performance data to inform future tactics

Job Description

Responsibilities

  • Develops and updates marketing materials which are aligned with marketing strategy and business objectives (including branded websites, interactive visual aids, sales brochures, etc.)
  • Enhances customer engagement by ensuring marketing pieces have been uploaded to the CRM platform, administering speakers programs, coordinating conference activities (including promotional booths, conference materials)
  • Analyzes complex digital and print material usage metrics for performance reporting and assessing needs for future updates across brands
  • Manages agency partners to ensure budget is not exceeded and timely deliverables are executed
  • Collaborates with brand leaders to ensure metrics are in place to measure the impact of tactics in field
  • Leverages knowledge of best practices to develop key marketing insights
  • Acts as a resource for team members with less experience

Requirements

  • Ability to understand the target market at a high level
  • Broad understanding of regulatory rules and regulations
  • Ability to understand all elements of brand strategy and role in executing that strategy
  • Exhibits ownership and broad accountability for projects and internal assignments; understand when it is appropriate to flag issues to management
  • Ability to understand insights and the implications, and apply those insights to tactics, business problems, and opportunities
  • Strong knowledge of MS Office applications, including PowerPoint, Excel and Word
  • Experience in pharmaceutical marketing, or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
  • Bachelor's degree in marketing, business, scientific area, or related field
  • Typically requires 6 years of experience or the equivalent combination of education and experience

Benefits

  • At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.
Vertex Pharmaceuticals logo

Vertex Pharmaceuticals

4.2 Glassdoor

Vertex is a global biotechnology company that invests in scientific innovation to create transformative medicines for people with serious diseases and has made significant advancements in multiple chronic, life-shortening genetic diseases — cystic fibrosis, sickle cell disease, transfusion-dependent beta thalassemia, and acute pain — and continues to progress clinical and research programs in these diseases. We also have a robust clinical pipeline of investigational therapies across a range of modalities in other serious diseases where we have deep insight into causal human biology, including acute and neuropathic pain, APOL1-mediated kidney disease, IgA nephropathy, autosomal dominant polycystic kidney disease, type 1 diabetes, myotonic dystrophy type 1 and alpha-1 antitrypsin deficiency. Our global headquarters is in Boston, and we have research and development (R&D) sites and commercial offices worldwide.Vertex is consistently recognized as one of the industry’s top places to work by Science Magazine, The Boston Globe, Boston Business Journal and the San Diego Business Journal. We have also earned a spot on TIME Most Influential Companies, TIME Best Inventions, and Fast Company Most Innovative Companies lists. Our research and medicines have received esteemed recognitions, including the Robert J. Beall Therapeutics Development Award, the Prix Galien, the Scrip Award and the Breakthrough Prize awards.Read our community guidelines: https://www.vrtx.com/vertexs-community-guidelines/

Founded in 1989
Boston, Massachusetts, USA
6.1K employees (282 in marketing)
83% recommend to a friend
88% CEO approval

Salaries

Posted range

$140K/yr – $210K/yr

Taken straight from the job posting.

See all Vertex Pharmaceuticals salaries

Funding

Total Funding
$657.3M
Last Raise
$1.1M
Post IPO Secondary, 2 years ago

Funding History

  • Jul 2024
    Post IPO Secondary • $1.1M
  • May 2022
    Post IPO Equity • $50M
  • Dec 2009
    Post IPO Equity • $443M

Traffic Signals

Monthly Visitors
340.5K
Monthly Google Ads Budget
$44.9K
Traffic Source Mix
Search
36.6%
Direct
38.5%
Referral
22.7%
Social
1%
Paid
1.1%

Headcount Trend

Current headcount: ~6.2K

Recent News

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Marketing Manager

Vertex Pharmaceuticals · Boston, MA · Hybrid