Responsibilities

• Develop and implement annual and concert-specific marketing plans, with support and input from the Managing Director and marketing committee
• Implement campaigns to increase ticket sales and community visibility.
• If applicable, create and oversee a marketing committee.
• Digital Marketing - Work directly with the Managing Director and Webmaster to update and maintain the organization’s website content.
• Develop and maintain a content calendar for all media platforms.
• Create engaging social media posts, graphics, videos, and event promotions.
• Coordinate with VP, Patrons to manage email marketing campaigns and newsletters.
• Programming and Events - Lead marketing efforts for concert programs, special events, and fundraising activities.
• Coordinate promotional materials including flyers, posters, and digital ads. Assist with concert programs as needed.
• Develop audience and membership acquisition and retention campaigns.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Arts Administration, or related field, or equivalent experience, or 2+ years of experience in marketing, communications, or nonprofit promotion.
• Excellent written, verbal, and interpersonal communication skills.
• Experience managing social media platforms and email marketing tools.
• Strong organizational and project management skills.
• Ability to work independently and manage multiple priorities.

Preferred

• Experience in nonprofit, arts, performing arts, or cultural organizations.
• Familiarity with Canva, Adobe Creative Suite, or similar design tools.
• Experience with website content management systems (WordPress preferred).
• Knowledge of donor management/email platforms such as Network for Good.
• Basic understanding of digital advertising and analytics tools.
• Knowledge of social media platform scheduling tools such as Metricool or HootSuite.