Marketing Manager - OEM (Evident MIS)

Responsibilities

• Application Marketing Execution: Develop and execute marketing programs that position Evident technologies within partner systems, clearly articulating application value and integration benefits.
• Go-to-Market Enablement: Support go-to-market execution by translating product capabilities into clear messaging, positioning, and sales enablement aligned to partner use cases.
• Content Development: Lead development of application-focused marketing content including solution briefs, integration examples, technical overviews, visuals, and web content.
• Cross-Functional Collaboration: Partner with product management, applications, sales, and regional teams to ensure marketing materials accurately reflect customer stories.
• Campaign Execution: Execute targeted marketing programs focused on awareness, credibility, and opportunity support focused on solution selling and partnership.
• Event & Partner Support: Support events, partner meetings, demonstrations, and joint marketing activities in collaboration with global and regional teams.
• Content Management: Manage and maintain global marketing content in enablement systems, ensuring consistency, accuracy, and relevance.
• Market & Application Insights: Gather market, application, and competitive insights to refine messaging and prioritization.
• Performance Tracking: Track marketing effectiveness using enablement adoption, engagement, and opportunity-support indicators, and optimize accordingly.

Requirements

• Educational Background: University degree in natural sciences, medicine, business administration, or a related field.
• Proven Experience: >5 years’ experience in a leading marketing role, demonstrated success in product marketing and leading global campaigns, ideally with experience in B2B environments supporting technical products.
• Commercial Acumen: Strong data-driven decision-making skills to assess campaign and channel performance, with a keen understanding of market trends.
• Collaborative Skills: Excellent ability to work effectively across different stakeholder groups in an international team environment.
• Communication Skills: Superior English communication skills, both written and verbal.
• Travel Requirement: Willingness to travel approximately 30% of the time.

Benefits

• competitive salaries, a robust 401(k) program, annual bonus program and comprehensive medical benefits, as well as tuition reimbursement, parental and adoption leave