Own B2G marketing programs for government clients, driving strategy, execution, and partner alignment to hit defined KPIs.

• Responsibilities: Provide strategic insights and data-backed recommendations to clients, helping them achieve their marketing and communication goals within the public sector.
• Responsibilities: Develop deep expertise in client products, solutions, and target audience segments to tailor marketing strategies effectively.
• Responsibilities: Stay current on relevant events, trends, and innovations in the B2G marketing landscape, leveraging insights to maximize campaign impact.
• Responsibilities: Facilitate brainstorming sessions and coach client teams on impactful campaign execution, ensuring alignment with overall objectives.
• Responsibilities: Design, develop, and manage comprehensive marketing campaigns aligned with client sales and marketing targets.
• Responsibilities: Plan, coordinate, and execute marketing events and activities that foster engagement and awareness among public sector audiences.
• Responsibilities: Stay informed about current B2B/B2G and AI trends, creating short-form digital content such as emails, blogs, and social media posts to support campaigns.
• Responsibilities: Utilize AI tools and GBR strategies to research, develop insights, and produce high-quality content adhering to brand guidelines and error-free standards.
• Responsibilities: Analyze campaign performance metrics, measure ROI, and prepare quarterly reports highlighting successes and growth opportunities.
• Responsibilities: Build and maintain trusted relationships with clients by aligning marketing strategies with their KPIs and business objectives.

• Requirements: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; a master’s degree is preferred.
• Requirements: Minimum of 7 years of experience in B2G or government-focused marketing roles.
• Requirements: Proven track record of designing and executing successful public sector marketing campaigns.
• Requirements: Deep understanding of government procurement processes, compliance standards, and public sector audience segmentation.
• Requirements: Strong analytical skills with the ability to interpret data and measure campaign performance.
• Requirements: Excellent communication, presentation, and stakeholder management skills.
• Requirements: Proficiency in digital marketing tools, AI-driven content creation, and performance analytics platforms.

• Preferred: Master’s degree is preferred.

• Benefits: Government Business Results offers a competitive compensation package, including a salary of $104,000 per year.
• Benefits: Employees benefit from a dynamic work environment that encourages professional growth, continuous learning, and innovation.
• Benefits: The company provides opportunities for career advancement, access to industry-leading tools and resources, and a supportive team culture.
• Benefits: Additionally, employees enjoy a comprehensive benefits package that includes health insurance, retirement plans, paid time off, and professional development programs designed to enhance skills and expertise in the public sector marketing domain.