Marketing Manager

Mansfield, OH (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own end-to-end commerce and integrated marketing execution across online store, print and video assets, social channels, and campaigns, with a focus on metrics, brand consistency, and cross-functional delivery.

  • Own e-commerce strategy, site optimization, and performance analytics tied to online revenue.
  • Coordinate print and video production with designers and vendors, ensuring on-brand, timely materials.
  • Lead social media operations and campaign execution with feedback loops to improve engagement and conversions.

Job Description

Responsibilities
  • Develop and implement e-commerce strategies to increase online sales and customer engagement.
  • Optimize the company’s online presence, including website, customer portal, and digital marketing campaigns.
  • Analyze e-commerce metrics and KPIs to inform and adjust strategies as needed.
  • Oversee the design and production of print marketing materials, including brochures, catalogs, and flyers.
  • Collaborate with graphic designers and printers to ensure high-quality output.
  • Maintain brand consistency across all print materials.
  • Support the development of video content for marketing, customer education, and brand awareness.
  • Collaborate with external vendors or internal teams to produce high quality video content.
  • Collect and analyze feedback to improve future demonstrations.
  • Manage day-to-day social media activities, including content creation, scheduling, and community engagement.

Requirements
  • Proven ability to manage multiple projects simultaneously and meet deadlines.
  • Strong leadership and team management skills.
  • Proficient in marketing software and tools (e.g., CRM, e-commerce platforms, social media management tools, video production software).
  • Creative thinker with a strategic mindset.
  • Ability to travel as needed for events.
  • Excellent verbal and written communication skills.
  • Excellent interpersonal skills with the ability to manage sensitive and confidential situations with tact, professionalism, and diplomacy.
  • Excellent organizational skills and attention to detail.
  • Bachelor’s degree in Marketing, Business Administration, or related field.
  • 5+ years of experience in marketing, with a focus on product sales, e-commerce, print material design, video product demonstrations, and social media management.

Marketing Team

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