Milacron Talent Acquisition

Marketing Manager

Batavia, OH (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end B2B campaign management and cross-functional alignment to drive awareness, lead generation, and pipeline growth across multi-channel programs.

  • Campaign Planning & Execution: translate strategy into integrated digital, content, email, events, and paid media programs.
  • Cross-Functional Collaboration: partner with Marketing, Sales, Product, and SMEs to target key buyers and accounts.
  • Performance & Optimization: monitor KPIs, analyze results, and adjust programs to maximize impact.

Job Description

Responsibilities
  • Translate company and business unit strategy into focused, high-impact campaigns that support growth priorities.
  • Own the end-to-end management of complex B2B campaigns, including planning, execution, optimization, and reporting.
  • Develop and execute B2B marketing strategies that drive awareness, lead generation, and pipeline growth.
  • Manage marketing campaigns across multiple channels, including digital, content, email, events, and paid media.
  • Oversee campaign performance, analyze results, and optimize programs based on insights and KPIs.
  • Partner cross-functionally with Marketing, Sales, Product Managers, and other subject matter experts to align campaigns with key end-markets, buyer personas, and account-level priorities.
  • Manage marketing budgets, timelines, and vendors to ensure efficient and effective execution.
  • Support brand stewardship by ensuring consistency in voice, visuals, and customer experience across all touchpoints.