Marketing Manager

New Jersey, USA (On-site)

$95K/yr – $130K/yrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

You will own the end-to-end wealth-management marketing programs, leading demand generation and multi-channel campaigns to attract high-net-worth clients while partnering with senior leadership.

  • Lead generation campaigns and ROI tracking
  • Marketing automation implementation (HubSpot)
  • Cross-functional collaboration with advisors and product teams

Job Description

Requirements

  • 7-10 years of marketing experience with demonstrated results in lead generation and growth
  • Wealth management or financial advisory marketing experience required - must demonstrate deep understanding of high-net-worth (HNW) client acquisition, advisor marketing, and wealth management business models
  • Proven track record of successful digital marketing campaigns and measurable ROI in financial services
  • Experience with marketing automation platforms required (HubSpot strongly preferred)
  • Strong project management skills with ability to manage multiple priorities simultaneously
  • Digital marketing expertise: SEO/SEM, paid advertising (Google Ads, LinkedIn), social media marketing, email marketing, with proven lead generation results
  • Marketing automation: HubSpot or equivalent platform required (Marketo, Pardot, etc.) - HubSpot experience strongly preferred
  • Analytics and reporting: Google Analytics, marketing attribution, data analysis, and performance optimization with demonstrated ability to improve conversion rates
  • Content creation: Strong writing and storytelling skills for wealth management audiences
  • Microsoft Office Suite proficiency (PowerPoint, Excel for reporting)

Preferred

  • Bachelor's degree in Marketing , Business, Communications, or related field
  • CFP® designation or working toward certification (nice to have)
  • Experience with wealth management compliance and regulatory considerations
  • Background supporting financial advisors or high-net-worth client marketing
  • Familiarity with ClearlyRated or other client satisfaction measurement tools
  • Event planning and execution experience
  • Agency or multi-brand marketing experience

Benefits

  • Competitive Compensation.
  • Lucrative New Business & Employee Referral Bonuses.
  • Open Paid-time-off Policy.
  • We provide a flexible work environment to offer work/life balance.
  • 401(k) plan with company match and profit sharing.
  • Medical, dental, and vision insurance.
  • Company Paid Life Insurance.
  • Affordable Short- & Long-Term Disability Insurance.
  • Affordable Accidental and Critical Illness Insurance.
  • 10.5 Paid holidays.
HBKS Wealth Advisors logo

HBKS Wealth Advisors

HBKS Wealth Advisors(HBKS) provides wealth and asset management services to individuals, families, businesses, nonprofits, and other organizations. The firm is distinguished by its comprehensive, customized, and objective approach to managing wealth, providing local, personalized service from 11 offices in four states and backed by the resources of a large, national firm. As a registered investment advisory (RIA) HBKS operates in accordance with the highest ethical standards and according to the strictest interpretation of fiduciary responsibility. Studies by Financial Advisor Magazine and Accounting Today place HBKS among the top U.S. registered investment advisories (RIAs). Visit HBKSWealth.com.

Founded in 2001
Erie, Pennsylvania, USA
118 employees (1 in marketing)

Traffic Signals

Monthly Visitors
4.4K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~118

Marketing Team

Marketing Team Size
1 (1% of company)