Responsibilities

• Develop and lead integrated marketing strategies across digital and traditional channels
• Build cohesive customer acquisition and retention campaigns spanning paid media, social, email, SEO, video, web, SMS, and experiential marketing
• Align marketing initiatives with business objectives, promotional calendars, product launches, and market opportunities
• Identify opportunities to improve customer journey performance and conversion across channels
• Oversee campaign strategy and execution across Meta, Google, YouTube, email marketing platforms, SEO, and other performance channels
• Partner with media and creative teams to develop high-performing campaigns, messaging, and content strategies
• Monitor campaign performance, conversion metrics, and ROI to drive continuous optimization
• Analyze audience insights and marketing data to inform strategic recommendations and growth opportunities
• Collaborate with creative and content teams to produce compelling, conversion-focused marketing assets
• Ensure brand consistency across all customer touchpoints and channels

Requirements

• 4+ years of experience in integrated marketing, digital marketing, or marketing strategy roles
• Strong understanding of omnichannel marketing strategy and customer journey optimization
• Hands-on experience with paid social, Google Ads, email marketing, SEO, content marketing, and analytics platforms
• Comfortable interpreting marketing data and translating insights into strategic action
• Strong communication, organization, and project leadership skills
• Ability to manage multiple campaigns and priorities in a fast-paced agency environment

Preferred

• Agency experience is preferred
• Experience in retail, healthcare, lifestyle, or consumer marketing is a plus

Benefits

• - Competitive salary and benefits
• - Opportunity to work on category-leading brands in med‑aesthetics, wellness, and healthcare
• - A small, high-performing, creative team where your work has high visibility and impact
• - Professional development support (courses, conferences, software)
• - Friendly, collaborative culture with cross-disciplinary exposure
• - Health care, dental, and vision
• - Paid Time Off
• - Growth opportunities