Responsibilities

• Develop strategy, positioning, and key communications for the PAX games events portfolio in partnership with Event Managers and cross‑functional teams
• Lead and support the PAX marketing team, external PR partners, and contracted vendors
• Plan and execute comprehensive marketing campaigns focused on attendee acquisition, retention, and engagement
• Build and manage a year‑round, multi‑event marketing and communications calendar
• Track, analyze, and report on performance metrics and ROI, proactively sharing insights and progress
• Collaborate with research partners to translate audience data into effective digital content
• Oversee marketing budgets, invoicing, and cost centers across multiple events each year
• Ensure quality, accuracy, and timely delivery across all marketing activities

Requirements

• Demonstrate experience delivering marketing for consumer brands, events, or comparable audiences
• Have experience with Adobe Creative Suite (InDesign, Illustrator, and Photoshop) or designing branded marketing assets with Canva
• Possess strong copywriting, communication, and stakeholder collaboration skills
• Be experienced with social media marketing, digital advertising, brand positioning, and marketing analytics
• Have practical knowledge of major social platforms and advertising tools, including Meta, Google, and TikTok
• Demonstrate an organized, proactive approach with strong attention to detail and ownership of outcomes
• Have the ability to adapt in a fast‑paced environment with changing priorities and timelines
• Possess a collaborative mindset that values learning, feedback, and shared success
• Be willing to travel domestically and internationally several times per year, including some weekends

Preferred

• Experience running targeted, high-return ad campaigns preferred

Benefits

• We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long‑term goals.