Responsibilities

• Support go-to-market planning and execution for new product and feature launches, from messaging and positioning through email, social, and sales enablement
• Translate complex product capabilities into clear, compelling, audience-appropriate copy across channels
• Partner with the product and client services teams to develop case studies, one-pagers, and other proof-of-concept materials
• Maintain and evolve Fohr's capabilities messaging as the product and competitive landscape shifts
• Contribute to campaign development from brief through execution, ensuring consistency in voice, visual identity, and strategic intent
• Support the production of thought leadership content including webinars, reports, and data-driven industry research
• Partner with the leadership on LinkedIn content, presentations, and external-facing communications, including ghostwriting and editorial support
• Assist in the planning and execution of brand events and activations, including dinners, panels, and industry conferences
• Write and edit copy across email, social, landing pages, and sales materials in Fohr's brand voice
• Manage and contribute to a content calendar that balances planned campaigns, product launches, and reactive moments

Requirements

• 4+ years of experience in marketing, ideally at a B2B tech company, agency, or fast-growing startup
• A strong writer who can adapt tone and format across channels and audiences. You understand the difference between copy that earns attention and copy that fills space
• Comfortable owning projects end-to-end. You don't wait to be told what to do next and you don't let things fall through the cracks
• Equally at ease in a spreadsheet and a creative brief. You balance analytical thinking with strong instincts and know when to trust each
• Proactive, curious, and energized by ambiguity; you see an undefined problem as an opportunity, not an obstacle
• Familiarity with Klaviyo, Salesforce, Google Analytics, and Notion
• Comfortable using AI tools to accelerate content production, research, and reporting — and thoughtful about where human judgment matters more
• Genuine interest in the creator economy, influencer marketing, or brand-building in the digital age