Responsibilities

• Plan, present, and manage paid marketing campaigns — digital and traditional — that build awareness and demand for frontlist and backlist trade titles with both consumer and trade audiences.
• Present marketing plans directly to authors and agents, managing expectations and guiding collaborative efforts around each author's platform.
• Develop creative direction and copy for marketing vehicles including online advertising, social media, email, video, websites, and media/press outreach.
• Equip the sales team with the tools and materials they need to represent our titles effectively to the trade.
• Manage assigned budgets and multiple simultaneous projects across internal departments and outside suppliers, staying nimble as release volume shifts by season.
• Curate and present data and insights to inform marketing and business decisions.

Requirements

• Three to five years of marketing experience; publishing industry experience a plus
• Bilingual fluency in English and Spanish — reading, writing, speaking, and public presentation
• Bachelor's degree in Marketing, Communications, or a related field
• Strong organizational and presentation skills
• Experience using email, social media, and public relations as marketing tools
• Collaborative, relationship-building interpersonal style, with the ability to work across multiple departments daily
• Ability to work nimbly in a fast-paced environment and manage day-to-day priorities with supervision
• Problem-solving ability and a can-do attitude
• Willingness to travel occasionally (less than 10%) and ability to lift up to 30 lbs. for conference setup
• Personal alignment with and adherence to the Bible as God's Word, and agreement with our Statement of Faith

Preferred

• Creative writing skills, sales experience, or client service experience a plus.

Benefits

• A summary of Tyndale’s comprehensive benefits is: https://www.tyndale.com/careers/.