Marketing Manager, Employer Solutions GTM

Phoenix, AZ (Remote)

$66K/yr – $133K/yrMid Level4+ years expFull time

Posted 2 weeks ago

Job Summary

Own end-to-end content and marketing programs that boost brand, sales enablement, and cross-functional collaboration across channels.

  • Lead integrated content strategy and multi-channel campaigns
  • Create enabling materials and playbooks for sales and client services

Job Description

Responsibilities

  • 1. Execute integrated marketing and content strategies to enhance brand positioning and drive audience engagement.
  • 2. Manage the creation, edit, and optimize high-quality content, including blog posts, case studies, social media posts, and sales enablement materials
  • 3. Provide strategic support to sales and client services, fostering effective stakeholder collaboration.
  • 4. Manage and execute marketing programs across channels, aligning with go-to-market objectives and driving campaigns from concept to completion
  • 5. Develop enablement materials and playbooks for internal teams, ensuring consistent messaging and support for sales efforts.
  • 6. Collaborate with Creative teams, internal sales and client services partners, and external partners to deliver impactful marketing content across email, social media, web, and other channels.
  • 7. Plan and execute webinars while monitoring competitive and audience insights to optimize strategies.
  • 8. Support field teams with materials aligned to go-to-market goals, ensuring seamless execution and alignment.
  • 9. Perform other duties as assigned or apparent.

Requirements

  • Bachelor’s degree in marketing or related field
  • 4 years of experience in brand marketing, content marketing or a related field

Preferred

  • Strong project management skills with the ability to juggle multiple priorities and meet deadlines
  • Proficiency in InDesign and other creative tools
  • Demonstrated ability to collaborate with cross-functional teams and external vendors to deliver results
  • Proven ability to develop and execute successful marketing strategies and campaigns, with a focus on content marketing
  • Excellent written and verbal communication skills, with a focus on crafting engaging and persuasive content
  • Interest and aptitude for learning new marketing skills and technologies
  • Strong attention to detail and a commitment to delivering high-quality work
  • Strong copy writing/editing skills
  • Strong analytical skills to measure content performance and optimize for impact

Benefits

  • Medical, dental and vision plans; Flexible Spending Accounts; Health Savings Accounts; Life and Disability insurance; and our Wellness incentive program;
  • Competitive 401(k) employer match;
  • Substantial tuition discount for you and eligible dependents; and,
  • A generous time off package, including paid vacation, sick time and company holidays.
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University of Phoenix

University of Phoenix has helped pioneer online education since launching online courses in 1989. Today, as one of the largest online universities in the world, we’re still innovating by reinventing the model of higher education for a changing world.The first step in our ongoing evolution is the launch of Career Services for LifeTM. We don’t stop at graduation. Because these days, you need more than an education. Whether you’re actively pursuing a degree with us or graduated long ago, you can count on University of Phoenix to be by your side throughout your entire career.To learn more about Career Services for Life®, visit phoenix.eduFollow UOPX on Medium: https://universityofphoenix.medium.com

Founded in 1976
Phoenix, Arizona, USA
7.2K employees

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Posted range

$66K/yr – $133K/yr

Taken straight from the job posting.

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Marketing Manager, Employer Solutions GTM

University of Phoenix · Phoenix, AZ · Remote