Responsibilities

• Develop and lead Wespath’s institutional content strategy, including short- and long-term planning, organization-wide thought leadership direction, and content framework.
• Edit and ghostwrite content for investment leadership, maintaining clarity, tone, accuracy, and individual leadership and organizational brand alignment.
• Serve as a strategic partner to the Investment Management and Institutional Investment Services teams—monitoring markets, asset class themes, sustainability trends, and portfolio positioning; generating insight‑driven ideas; and translating these perspectives into high‑quality content including market commentary, fund updates, thematic blogs, quarterly narratives, investor insights, and white papers.
• Translate complex investment, economic, sustainability, and impact concepts into clear, compelling narratives—partnering with the multimedia team and others to deliver integrated visuals, scripts, and multimedia content.
• Raise financial and investment awareness among all stakeholders—retirement-plan participants, plan sponsors/employers, and institutional clients—through proactive research, timely commentary, and forward‑looking ideas that elevate Wespath’s brand.
• Collaborate with the benefits communicators to ensure investment‑related benefit topics are clear, aligned, and integrated into retirement-plan participant and plan‑sponsor‑facing materials.
• Partner with Communications team counterparts to incorporate the content strategy into the broader marketing strategy and devise measures of success for content and reporting cadence.
• Stay current with competitor thought leadership and broader industry commentary, regularly circulating relevant commentary to inform internal stakeholders.
• Support preparation of materials for investor meetings and events while managing editorial calendars aligned with organizational priorities.

Requirements

• Bachelor’s degree in communications, journalism, marketing, economics, finance, or related fields, or equivalent work experience.
• 5+ years of experience in investment writing, financial communications, economic commentary, or institutional marketing.
• Demonstrated ability to translate complex investment and economic concepts into accessible, compelling content.
• Strong writing, editing, and storytelling skills with a portfolio demonstrating clarity, narrative strength, and subject‑matter acumen.
• Strong knowledge of institutional investment concepts, capital markets, investment performance, sustainability and impact investing.
• Proficiency in Microsoft Word, PowerPoint, Excel; comfort working with data.

Preferred

• Experience within an institutional asset management, investment consulting, or similar environment.
• Knowledge of data visualization concepts and experience with creative/design workflows.
• Experience developing integrated marketing and communications from concept to production, including writing for digital/print, web, and social media to ensure consistent and impactful messaging.

Benefits

• Choose the medical, dental, vision, and well-being benefits that best fit your needs from day one.
• 8 % employer contribution to retirement plan with an additional match up to 2% on day one.
• 22 days of PTO + 12 paid holidays.
• Hybrid working arrangement (two days per week in the office is expected).