Marketing Manager

Herndon, VA (Hybrid)

$80K/yr – $90K/yrMid Level5+ years expFull time

Posted 3 hrs ago

Job Summary

Own and drive integrated marketing programs for CREDA, leading multi-channel campaigns for conferences, member programs and thought leadership while coordinating with cross-functional teams to align messaging and achieve measurable engagement results.

Job Description

Responsibilities

  • Marketing Strategy and Campaigns Develop and execute integrated marketing campaigns that support CREDA's strategic priorities, including conferences and education, membership recruitment and retention, government affairs, research and thought leadership, business development and member engagement.
  • Lead marketing strategies and promotional plans for CREDA's conferences and educational programs, driving registration, attendance and post-event engagement.
  • Develop targeted marketing campaigns that increase participation in CREDA Forums and other member programs.
  • Partner with the Membership and Chapter Relations team to create campaigns that strengthen member recruitment, onboarding, retention and engagement.
  • Collaborate with the Government Affairs team to translate advocacy initiatives into clear, compelling member communications that demonstrate commercial real estate’s enduring impact.
  • Support the CREDA Research Foundation through marketing and communications that increase awareness of its research, publications and industry leadership.
  • Work closely with internal stakeholders to identify communications opportunities, develop messaging and ensure marketing efforts align with organizational goals.
  • Maintain integrated marketing calendars, campaign timelines and project schedules across multiple initiatives.
  • Coordinate the production of marketing collateral with internal and external creative partners, ensuring projects remain on brand, on schedule and on budget.
  • Content and Digital Marketing Develop compelling content across multiple channels, including email, web, social media, presentations, video and print.

Preferred

  • 5-7 years of experience in marketing, communications or integrated campaign management.
  • Exceptional writing, editing and storytelling skills, with the ability to adapt messaging for diverse audiences and channels.
  • Experience developing and executing integrated marketing campaigns that achieve measurable results.
  • Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines simultaneously.
  • Experience collaborating across departments and building strong relationships with internal stakeholders.
  • Experience building marketing emails, workflows and audience segments.
  • Experience managing social media content and scheduling platforms.
  • Experience with Canva, Adobe Creative Suite, or similar creative software.
  • Association, nonprofit, membership organization and event marketing.
  • Bachelor's degree in Marketing, Communications, Public Relations or a related field.
Commercial Real Estate Development Association (CREDA) logo

Commercial Real Estate Development Association (CREDA)

3.3 Glassdoor

While our name has changed, our mission remains the same: to advance commercial real estate development by connecting professionals, delivering industry-leading education, advocating for policies that support growth and providing the relationships and insights that help our members succeed.We're proud to introduce you to the Commercial Real Estate Development Association and invite you to help introduce the new brand to your colleagues, clients and communities.

Founded in 1967
Herndon, Virginia, USA
208 employees (10 in marketing)
0% recommend to a friend

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

See all Commercial Real Estate Development Association (CREDA) salaries

Marketing Team

Marketing Team Size
6 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~208

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Commercial Real Estate Development Association (CREDA) logo

Marketing Manager

Commercial Real Estate Development Association (CREDA) · Herndon, VA · Hybrid