Responsibilities

• Marketing mix management: plan and execute digital, broadcast, print, and outdoor campaigns across venues.
• Media coordination: negotiate editorial coverage with media buys and collaborate with Public Relations Agency to secure press for events.
• Pricing and promotions: analyze event ticket sales, assess impact on demand, and implement dynamic pricing and promotion strategies for subscriptions and tickets.
• Sales performance tracking: formulate, monitor, and report key sales metrics and progress.
• Partnerships and exposure: collaborate with media and community partners to promote venues and maximize exposure.
• Asset approval and localization: communicate with third-party agencies and artist reps to localize and approve advertising assets for shows.
• Cross-department alignment: work with multiple departments to ensure marketing initiatives are executed as planned.
• Financial administration: prepare marketing expenses and documentation for settlement procedures.
• Accounts and publishing support: contribute to invoice retrieval, coding, and processing for the marketing department.
• Publications and events support: contribute to organization and execution of institutional digital and print publications.