Marketing Manager

Pasadena, TX (On-site)

$45K/yr – $50K/yrMid LevelFull time

Posted 3 days ago

Job Summary

Own multi platform content creation and video production while coordinating events and partnerships to boost dealership visibility; monitor analytics to drive improvements and onboard CRM/email setup as part of marketing operations.

Job Description

Responsibilities

  • Content Creation : Generate fresh and engaging social media content across platforms including Facebook, Instagram, TikTok, and YouTube.
  • Collaboration : Work closely with our videographer and digital providers to develop website and digital advertising content.
  • Event Coordination : Schedule and manage events on and off site, promoting them to enhance dealership visibility, and networking to ensure its success.
  • Analytics Monitoring : Regularly monitor website and social media analytics to ensure optimal performance and identify improvement opportunities. Stay updated on industry trends and incorporate best practices into our marketing efforts.
  • Video Production : Collaborate with our in-house videographer to create compelling video content for social media and the dealership website.
  • Teamwork/Communication: Attend regular meetings with the management team to align marketing strategies and community initiatives.
  • CRM Management : Onboard new employee logins for CRM and related platforms promptly and accurately.
  • Email Management : Create email accounts for new employees.
  • Other Duties May Be Assigned

Requirements

  • High School Diploma, College Education is Preferred in field relative to Marketing
  • Previous experience in website and social media management
  • Analytics-oriented; Google Ads and Google Analytics certification preferred (must obtain within 60 days of employment if you do not have valid certification at the start of employment)
  • Must have Valid driver’s license and good driving record
  • Must pass Pre Employment Process which includes background check and drug screening
  • Must have reliable transportation
  • Must be able to work some evenings and Saturdays for scheduled events
  • Must be able to sit, stand, walk, and bend/stoop frequently and potentially for long periods of time.

Benefits

  • Competitive Pay
  • Paid Time Off, Paid Training,
  • 401K retirement plan & annual employer match
  • Health, Vision, and Dental benefits
  • Health Savings Account
  • Company Paid Life Insurance
  • Disability, Voluntary Life, & Supplemental plan options
  • Discounts, perks, and incentives
  • Paid Training
  • Opportunity for Growth & Development
Bayway Auto Group logo

Bayway Auto Group

3.5 Glassdoor

Darryl Wischnewsky, Owner and President of the Bayway Auto Group, is not new to the car business. He started his journey as a salesman at a Ford dealership in Crosby, TX back in 1975. He spent the next 11 years progressing in his career and developing his extensive knowledge of providing outstanding customer service.In 1995, Darryl and Linda opened their very first dealership, Bayway Lincoln. After committing to superior customer satisfaction, the Wischnewsky's expanded the Auto Group to include Bayway Volvo in the fall of 2011.Soon to follow, the Wischnewsky's broadened their reach to The Woodlands area by opening a dedicated Volkswagen dealership and expanding this dealership to include Volvo Cars of the Woodlands, located at 16785 Interstate 45 South. By this time, the Wischnewsky's broadened their reach to the east side of Houston and opened the Bayshore Chrysler, Jeep, Dodge, RAM dealership at 5225 I-10 East in Baytown, Texas.In April of 2017, the Wischnewsky's expanded their reach to include Bayway Chevrolet, located at 5719 W. Broadway Street, Pearland, Texas 77581.The growth and development has been an amazing journey. With exceptional sales for the Houston area and setting the bar in customer satisfaction, the Bayway Auto Group will continue to grow and develop.Darryl said it best... "I love what I do, and I love making people happy with a new car."Come join the Bayway family and let us find the perfect vehicle for YOUR family!

Founded in 1995
Houston, Texas, USA
96 employees (6 in marketing)
0% recommend to a friend
1% CEO approval

Salaries

Posted range

$45K/yr – $50K/yr

Taken straight from the job posting.

The middle of this range ($48K) is 46% below the median base salary for Marketing Manager roles in the United States ($88K).

Marketing Manager median pay in the United States

$88K/yr

Most pay falls between $75K and $105K. Based on 1,177 salaries.

See all Bayway Auto Group salaries

Marketing Team

Marketing Team Size
6 (6% of company)
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.6K
Traffic Source Mix
Search
42.7%
Direct
19.6%
Referral
8.6%
Social
6.4%
Paid
11%

Headcount Trend

Current headcount: ~96
Bayway Auto Group logo

Marketing Manager

Bayway Auto Group · Pasadena, TX · On-site