Marketing Manager, B2B2C Campaigns

USA (Remote)

$70K/yr – $90K/yrMid Level4+ years expFull time

Posted 4 weeks ago

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Job Summary

Own partner-facing campaigns for HSA Store, from messaging to co-branded assets with partner portals, and measure impact across engagement, conversions, and revenue.

  • Partner marketing ownership: co-branded assets and partner communications
  • Campaign execution: emails, landing pages, banners in partner channels
  • Performance optimization: analyze engagement and revenue, drive test-and-learn improvements

Job Description

Responsibilities

  • Create and execute marketing campaigns for HSA Store® that reach consumers through partner channels and benefit platforms.
  • Develop campaign messaging and marketing assets including email campaigns, landing pages, digital banners, and educational content.
  • Coordinate campaign launches with internal teams including creative, ecommerce, and analytics.
  • Ensure campaigns align with brand messaging and business goals.
  • Support the creation of marketing campaigns that promote HSA Store® to partner organizations and benefit platforms.
  • Develop messaging and materials that help partners communicate the value of HSA Store® to their member base.
  • Assist with campaign planning and execution for partner-driven marketing initiatives.
  • Develop marketing assets that partners can use within their benefit portals and member communications.
  • Create co-branded marketing materials including banners, landing pages, and email templates.
  • Maintain a library of approved partner marketing assets and templates.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or equivalent experience in a related field.
  • Minimum of 3 to 5 years of experience executing integrated marketing campaigns, ideally in ecommerce, digital marketing, or consumer brands.
  • Experience developing marketing assets including email campaigns, landing pages, and digital content.
  • Strong understanding of digital marketing and campaign execution.
  • Experience working with marketing automation tools and analytics platforms.
  • Ability to manage multiple projects and deadlines in a fast-paced environment.
  • Strong collaboration skills and ability to work cross functionally with creative, ecommerce, and marketing teams.
  • Strong written and verbal communication skills.
  • A proactive mindset with the ability to execute campaigns and bring ideas to market efficiently.

Benefits

  • Medical, Dental, Vision, and 401K with a company match
  • Dependent Care, FSA & HSA accounts
  • Paid Parental & Bonding Leave
  • Flexible PTO & office closure on all major holidays
  • Monthly wellness & internet reimbursements
  • Professional development including certification support & leadership coaching
  • Mental Health resources
  • 100% remote within the United States
  • Must be able to work EST hours
FSAStore.com logo

FSAStore.com

Save up to 40% by using your pre-tax FSA funds, and get Free Shipping on all orders over $50. Thousands of FSA-eligible products on sale now!

Founded in 2010
New York, New York, USA
4 employees

Traffic Signals

Monthly Visitors
1.8M
Monthly Google Ads Budget
$66.2K
Traffic Source Mix
Search
30.1%
Direct
56%
Referral
11.8%
Social
0.8%
Paid
1.2%

Headcount Trend

Current headcount: ~4

Marketing Team

Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$12M
Last Raise
$5M
Debt Financing, 9 years ago

Funding History

  • Jan 2017
    Debt Financing • $5M
  • Mar 2015
    Debt Financing • $1.5M
  • Dec 2013
    Debt Financing • $2.5M

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