Pacific Adu Builders

Marketing Manager – ADU & Residential Construction | 1099 Contract | California

Los Angeles, CA (Remote)

$2K/mo – $3K/moManagerFull time

Posted 2 months ago

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Job Summary

Own the end-to-end marketing lifecycle for a California ADU-focused remodel firm, shaping asset audits, multichannel plans, and KPI-driven performance to drive SMB growth.

  • Audit assets and design a cohesive, multi-channel plan across website and social channels
  • Set budget, allocate by channel, and establish a repeatable reporting framework
  • Manage campaigns, optimize spend and creative, and deliver weekly performance and strategic guidance

Job Description

Responsibilities

  • Audit and plan our digital asset ecosystem: website, Instagram, Google Business Profile
  • Design a multi-channel marketing plan (Google Ads, Google My Business, Facebook/Instagram Ads, and others as appropriate)
  • Define total marketing budget and recommended allocation by channel
  • Establish KPIs, performance targets, and a reporting framework
  • Manage and optimize active campaigns across all channels
  • Monitor performance against KPIs and adjust spend/creative accordingly
  • Provide weekly performance reports and strategic recommendations
  • A defined monthly retainer covers all recurring work — no timesheets, no hourly tracking.
  • Deliverables are clearly scoped upfront. You get paid a flat fee upon completion.

Requirements

  • Proven track record driving SMB growth in ADU, residential construction, home improvement, or remodeling in California
  • Hands-on expertise running and optimizing Google Ads, Google My Business, Facebook/Instagram Ads
  • Experience managing marketing budgets and delivering measurable ROI
  • Ability to work independently and own the strategy end-to-end
  • Strong communication skills and reliable delivery
  • 1099 independent contractor engagement