Responsibilities

• Direct and provide marketing strategy for the business unit
• Develop annual marketing plan and budget as necessary to achieve goals
• Provide leadership and support the design, development and implementation of products and service lines.
• Develop the market and competitor analysis.
• Develop market research projects as needed to support strategy.
• Design and launches email campaigns.
• Determine events to attend, develop corresponding budget and manage expenses within budget
• Provide sales support by creating needed strategies for the sales team.
• Provide market strategies and support for the business unit.
• Prepare monthly presentation of current projects and results.

Requirements

• Bachelor’s degree with emphasis in communications and/or marketing
• 5+ years of marketing experience, two years within a healthcare organization or related industry preferred
• Must have effective project management skills with the ability to develop strategies that differentiate products and services in a competitive market environment.
• Must use intuition and experience to effectively market the company’s services.
• Must have the ability to develop and deliver compelling presentations.
• Must be able to maintain confidentiality.
• Must be able to demonstrate team behavior and willing to promote a positive team-oriented environment.

Benefits

• medical, vision, dental
• paid time off
• 401k