Marketing Lead, ACQ RE
USA (Remote)
Posted 1 day ago
Job Summary
Own and optimize the end-to-end paid funnel from ads to booked calls, manage media on Meta/Google/YouTube, craft funnel emails, and ensure compliant, smooth handoffs to sales while hitting CAC/LTV targets.
- Own the full paid funnel and nurture sequences from ad to close
- Direct media buying, testing, and scaling with data-driven CAC targets
- Coordinate handoffs to IR and ensure compliance and legal reviews
Job Description
Responsibilities
- Build and launch the direct-to-raise paid funnel end to end: ads, lead magnet, opt-in page, thank-you page with a booked call, nurture sequences, and the Wealth Workshop downsell for prospects who do not invest
- Plan and buy media on Meta, Google, and YouTube against the cost-per-dollar-raised target, testing creative, audiences, and lead magnets weekly and killing what misses while scaling what hits
- Write and run every email sequence in the funnel: opt-in confirmations, booked-call reminders, no-show follow-ups, unfunded-commitment nurture, and deal-driven campaign pushes to the existing audience
- Own the marketing-to-IR handoff: agree on a shared definition of a qualified lead, a booked call, a held call, a commitment, and funded capital with the IR sales manager; pace lead volume to rep capacity; build the pre-call sequence that lifts show rate and investor readiness
- Route every public-facing claim through Legal/Compliance before it goes live, maintain a pre-approved claims and language library, and flag anything that touches securities marketing rules before building it
Requirements
- Has built and run a paid funnel from ad to booked human call to closed revenue, and can show the numbers: spend, cost per acquisition, and the timeline to target CAC
- Hands-on media buyer on Meta, Google, and YouTube who reads a CAC and LTV model and makes spend decisions from it, not from gut feel
- Writes ad copy, landing pages, and email sequences without a copywriter, and is comfortable with high-ticket, consultative sales cycles where the close happens days or weeks after the first touch
- Has run a funnel that hands off to a human sales team and owned the handoff metrics (show rate, booked-to-closed), not only the top of funnel
- Has marketed a regulated or high-scrutiny product (investments, real estate syndications, financial services, insurance, or health) and built the legal/compliance review step into the workflow instead of fighting it
Benefits
- Flexible Unlimited Paid Time Off and Company-wide Holidays
- Employer sponsored Medical, Dental, & Vision plans
- $1,950 annual Employer HSA contribution
- FSA options including dependent care
- Employee assistance program and mental health resources
- Employer match program for 401(k), eligible for both Traditional and Roth accounts
- $1,200 annual wellness reimbursement through JOON that supports health, family care, pet care, fitness, and more!
- For local or visiting team members, enjoy access to a state of the art gym at our HQ in Las Vegas
- * Benefits eligibility applies only to full-time exempt roles.
Most entrepreneurs lack the WHO, the WHAT, and the HOW to SCALE. At Acquisition.com, we partner with companies looking to grow to $100M and beyond. We help recruit the “who”, work with our partners on the “what”, and show them the “how”. Once an entrepreneur has all three, their business scales.WHORecruit talent with a winning track record to achieve new levels of growth.WHATLay out the big initiatives that will grow the company’s value the most, and ruthlessly eliminate everything else.HOWHelp partners install our step by step proven growth strategies into each function of the businessWHAT OUR PARTNERS GETTriple their revenue in 5 years or lessIncrease their monthly cash flowDevelop a core leadership team to drive growthGrow from “Big Small Business” into “Valuable, Sellable Enterprise”WHO ARE WE? We are a private investment and advisory firm built by experienced entrepreneurs and world-class professionals.WHAT ARE OUR VALUES?Unimpeachable CharacterCompetitive GreatnessSincere CandorWe hold these above all else and look for them in our partners.Find out more at www.acquisition.com
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